SOURCE: Big John Products, Inc.

Big John Products, Inc.

September 06, 2012 09:30 ET

"New" Heimlich Helper Announced by Big John Products, Inc.

CANOGA PARK, CA--(Marketwire - Sep 6, 2012) - BIG JOHN PRODUCTS, is pleased to announce their newest product release, the revolutionary HEIMLICH HELPER. The HEIMLICH HELPER device enables a choking victim to self-administer relief within seconds, dramatically increasing the likelihood of expelling the blockage and saving life.

Ideal for home, office, or anywhere an individual may consume food. The HEIMLICH HELPER eliminates the worry of being alone in a choking situation, by allowing the victim to act immediately in the case of emergency, when seconds count.


September 5, 2012, CANOGA PARK, CA -- BIG JOHN PRODUCTS, makers of the innovative HEIMLICH HELPER, cast former child star, Marc Price ('Skippy' from Family Ties) in an entertaining and informative video demonstration of the Heimlich Helper in use.

In the video, Marc's character is home alone, enjoying a thick juicy steak. When a piece of the steak becomes lodged in his throat, he begins choking. His loyal dog Chuck, who is observing the incident, quickly retrieves Marc's Heimlich Helper from its mounting bracket nearby, bringing the handy device to him in the nick of time.

"The Heimlich Helper enables a person to perform the Heimlich Maneuver on himself," says Scott Kramer, President of Big John Products. "It's a potential life saver for anyone who eats alone."

Price plans to purchase Heimlich Helpers for all of his friends and family. "I often eat meals home alone, so I can definitely envision something like this happening. I'm a firm believer that every home should have one."

The HEIMLICH HELPER is now available online at,,, and and

BIG JOHN PRODUCTS, INC. manufactures innovative items such as the Big John Toilet Seat, Toilet Support, and Hygienic Sprayer hand-held bidet. Big John Products is headquartered in Canoga Park, California. For more information visit their website at

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