SOURCE: New Leaf Brands, Inc.

December 29, 2009 09:01 ET

New Leaf Brands Signs Consulting Agreement With Cascadia Consulting Group

Cascadia Specializes in the Beverage Industry

SCOTTSDALE, AZ--(Marketwire - December 29, 2009) - New Leaf Brands, Inc. (OTCBB: NLEF) ("Company"), a provider of great tasting, all natural, healthy beverages, announced today that it has signed a consulting agreement with Ramsey, NJ-based Cascadia Consulting Group.

Cascadia Consulting Group will assist New Leaf Brands with the Company's strategy development, execution, and continued distribution expansion.

"New Leaf is one of the most exciting brands I have had the opportunity to work with. New Leaf is probably the best tasting tea brand on the market and it is poised to grow through its premium positioning and strategy," stated Bill Sipper, Founder of Cascadia Consulting Group.

"Cascadia gives us a unique edge in our space. They have the experience and relationships to help assist us in the development of our brand. We believe Bill's expertise will provide us with the additional firepower to accelerate our plans for national recognition and growth," stated Eric Skae, President of New Leaf Brands.

About New Leaf Brands, Inc.:

Founded by Eric Skae in 2004 in Orangeburg, New York, New Leaf was created with the vision of providing great tasting, healthy beverages for consumers. New Leaf Tea was the company's first product and was born out of that vision and now is available to consumers in 14 unique flavors and in over 8,000 outlets including restaurants, delis, health food stores, pizzerias and other retail establishments. New Leaf Teas are sweetened with 100% organic cane sugar. For more information, please visit

This press release may contain forward-looking statements, made in reliance upon Section 21D of the Exchange Act of 1934, which involve known and unknown risks, uncertainties or other factors that could cause actual results to differ materially from the results, performance, or expectations implied by these forward-looking statements. The Company's expectations, among other things, are dependent upon general economic conditions, continued demand for its products, the availability of raw materials, retention of its key management and operating personnel, its ability to operate its subsidiary companies effectively, need for and availability of additional capital as well as other uncontrollable or unknown factors which are more fully disclosed in the Company's Form 10-Ks and 10-Qs on file with the United States Securities and Exchange Commission.

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