SOURCE: VooDoo BBQ & Grill

VooDoo BBQ & Grill

August 27, 2013 09:05 ET

New Orleans' VooDoo BBQ Cashing In on Rise of Tourist Traffic at Quick-Serve Eateries

Tourism Spending at Restaurants at All-Time High

NEW ORLEANS, LA--(Marketwired - Aug 27, 2013) -  VooDoo BBQ & Grill, a thriving franchise system in one of the world's great cities for tourists, rides a growing trend that shows no sign of stopping: More and more tourists are spending their money at quick service restaurants (QSRs).

Tourism spending at American restaurants is at a record high -- 15 percent of spending at U.S. QSRs comes from tourists, according to the National Restaurant Association. The travel and tourism industry's growth is outstripping the overall economy's, recent U.S. Commerce Department data show.

QSRs include fast-food and fast-casual restaurant chains, the latter by far the fastest-growing segment of the restaurant industry. It's ideal for entrepreneurs who want to serve quality food with relatively low overhead and high ROI, and great for guests who want good meals quickly at affordable prices -- a real boon for tourists who don't know where the good local restaurants are.

VooDoo BBQ has fully embraced the fast-casual concept, and many of its existing and planned locations are in south Louisiana and south Florida, two tourism havens.

"Guests at our locations in places like our hometown of New Orleans and our recently opened markets near Fort Lauderdale and Miami often tell us how happy they are to find a place with such good food, affordable prices and fast service," said VooDoo BBQ CEO Tony Avila. "The last thing anyone wants to do on vacation is waste time that could be better spent seeing attractions and attending events."

VooDoo wants to build on the universal love of Southern-style barbecue and New Orleans-style cuisine by expanding throughout the Southeast and beyond. "We want our guests to treat a visit to a VooDoo as a 35- to 40-minute New Orleans vacation," Avila said. "VooDoo is made to order for the tourist market."

VooDoo BBQ & Grill opened its first location in New Orleans on Mardi Gras Day 2002 and has expanded to reach 57 planned locations in six states. VooDoo serves competition-style barbecue beef, pork and chicken with unique side dishes, plus salads and sandwiches, in a clean, colorful fast-casual environment. For more information, visit voodoobbq.com or voodoofranchise.com.

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