January 18, 2011 10:03 ET

New Personal Branding/Employer Branding platform OXENDO Launched

MUNICH, GERMANY--(Marketwire - Jan. 18, 2011) -

Editors Note: There are 2 photos and 1 video included with this press release.

After 14 month of development the new career network Oxendo launched a cost-free beta version.

Among the many social career sites such as LinkedIn or Xing, Oxendo offers unique tools for personal branding, employer branding, career development and recruiting.

Founders Anton Kraft, Nicolas Ullah and Boyan Tanchev focused on some of the trends, that are likely to define the future of human resource management: online reputation management and personal branding for individuals. As the slogan "Image is everything" implicates, Oxendo offers multiple tools for the presentation of skills, qualifications, personal projects and education.


Oxendo® enables individual users to create their own brand online. Multiple personal branding tools allow users to create a 360° insight on skills, career timelines and education. The platform includes an individual website and automatically generated CV for every user.


An employer brand defines a company's qualities and reputation. In times, where companies are hit by young talent shortages due to demographic developments, it is crucial to create a strong employer brand to attract the matching candidates online. Business users have the option to keep their corporate identities (visual ID) on their own Oxendo webpage as well as displaying important information about the company.


Once recruiters (or business users) follow or support interesting candidates, there are many functions to interact with the potential employees. Applicants can be invited to contests, company events or internships. In order to find the perfect match for the vacant position, Oxendo offers the tools to compare skills, qualifications and experience of selected candidates.

The platform starts in Germany, U.K., Spain, Italy, France and will soon launch on the U.S. market.

Updates and News about Oxendo are available on the following social media sites:

Facebook http://www.facebook.com/#!/pages/Oxendo/127937387216778

Twitter http://www.twitter.com/oxendo

YouTube http://www.youtube.com/oxendo

To view the photos included with this press release, please visit the following links:



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