SOURCE: Plymouth Rock Assurance

Plymouth Rock Assurance

November 16, 2011 09:46 ET

New Plymouth Rock Assurance Program Helps Customers Get Home Safe

Massachusetts' Most Innovative Auto Insurance Carrier Covers Transportation Costs When Riding Is Better Than Driving

BOSTON, MA--(Marketwire - Nov 16, 2011) - Plymouth Rock Assurance, the flagship automobile insurance carrier of The Plymouth Rock group of companies, which together write and manage more than $1 billion in auto and homeowner's insurance throughout the Northeast, today launched Get Home Safe, the newest offering in the company's market leading services that deliver more than just insurance to customers and independent insurance agents. Get Home Safe covers the cost of a cab ride home when a Massachusetts policyholder feels it would be unsafe to operate a motor vehicle.

"We want to help our customers drive safely and Get Home Safe demonstrates that," said Keith Jensen, Chief Marketing Officer, Plymouth Rock Assurance. "When a Plymouth Rock customer is too tired or otherwise impaired to drive home safely, Get Home Safe provides them with a safe alternative. The program is a great example of one of the ways we provide our customers with more than just insurance."

According to the National Highway Transportation Safety Association, over 30,000 people were killed in motor vehicle traffic crashes in 2009. In Massachusetts specifically, there were nearly 350 motor vehicle-related fatalities in 2009 alone. Thirty-nine percent of those were due to the use of alcohol or other drugs, while driver fatigue likely caused many of the others.

All Plymouth Rock Assurance Massachusetts personal auto insurance policyholders are now eligible for the Get Home Safe program. Policyholders will be reimbursed up to $50 for cab fare when they feel it would be unsafe to get behind the wheel. Plymouth Rock customers may use this benefit for a one-way cab service home once per policy per year.

To learn more about Get Home Safe, obtain a simple reimbursement form, or get a car insurance quote from Plymouth Rock, visit www.prac.com.

About Plymouth Rock Assurance
Headquartered in Boston, Massachusetts, Plymouth Rock Assurance Corporation (plymouthrock.com) provides auto insurance exclusively. Plymouth Rock is the flagship carrier of The Plymouth Rock group of companies, which together write and manage over $1 billion in auto and homeowner's insurance throughout the Northeast. Plymouth Rock's industry-leading service innovations include its Savings Pass, an exclusive, first-of-its-kind program of hundreds of dollars in retail discounts; its Crashbusters® vans, the nation's first complete mobile automobile claim service; its Door to Door Valet Claim Service(SM) that offers vehicle pick-up, delivery and guaranteed auto repairs; Plymouth Rock Rewards provide customers with benefits starting on Day One; and its True Service® Pledge, an industry-leading written commitment to service excellence. Plymouth Rock Assurance Corporation has received a rating of "A-/Excellent" from A.M. Best, the insurance industry's premier independent rating service. To find an independent agent near you who represents Plymouth Rock, visit www.plymouthrock.com.

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