The Blogshop

The Blogshop

January 31, 2011 06:28 ET

New Specialist Agency 'The Blogshop' Launches First Blogging Service Dedicated to Creating and Distributing Blogs

Blogging is fundamentally changing the way that brands market themselves

LONDON, UNITED KINGDOM--(Marketwire - Jan. 31, 2011) - A new specialist blogging service dedicated to creating and distributing blogs is launched today, called The Blogshop. Designed as a corporate tool for communicating with customers or employees wishing to share knowledge and expertise, The Blogshop (www.theblogshop.co.uk) was formed by a group of senior marketers to offer an unrivalled blogging service to businesses of any size or nature.

As business blogs sweep the business community at a rapid rate, founder Preston Henningham comments "Blogs are now seen as an essential tool for communicating to an organizations target audience. Blogging is fundamentally changing the way that brands market themselves." http://www.theblogshop.co.uk/blog/about/

Damian Perrin Vanniasinkam, Operations Manager at Intercomms Global Ltd, a specialist technology SEO and Design Company says, "We are very pleased to be working with The Blogshop. At Intercomms we see first hand just how company blogging is vital for businesses today. It is now one of the key influencing factors in the world of Search Engine Optimisation and is a growing focus for our clients."

Utilising some of the leading freelance writers in the UK and the USA, The Blogshop aims to turn the medium on its head.

The Blogshop brings a practical, grounded approach to the specialism of company blogs, demonstrated through a can-do attitude, professional accountability and a collaborative approach to solving challenges.

Notes to Editors:

The Blogshop offers:

  • Full consultancy and management provided by our account management team
  • Engagement/interaction with highly influential bloggers/journalists who covers a vast range of industries
  • Creation and distribution of your content to over 5,000 blogging sites and news aggregators giving a wider visibility of your brand and products
  • Social Media Metrics reporting including sentiment, top influencers and online competitor analysis
  • Build, maintain and host your branded micro-site specific that holds the content (links) associated with your blogs

The Blosgshop is a dedicated blog organisation founded in 2010 by three senior public relations and marketing specialists who saw a real need for a specialist service to small and medium business. Based in Berkshire its client list includes multinational technology companies and local small to medium enterprises.

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