New Video Uses Fast Facts, Modern Style to Move Californians to Conserve Water

SACRAMENTO, CA--(Marketwire - Apr 19, 2012) - The Save Our Water program unveiled a new video today that uses contemporary music and graphics to educate Californians about water use and move them to conserve.

"Saving California's Water" presents powerful facts and statistics on water consumption in a modern, fast-paced format. For example, California has the 15th highest per-capita water use in the nation, yet close to 90% of residents say they are very or somewhat willing to conserve water at home.

The video is available in two lengths. Local water agencies are urged to share it on YouTube, Facebook, Twitter, on their own websites, as part of Earth Day activities and in other public presentations.

"This video sheds light on how much water we really use each day, and the potential each of has to make a big difference with some small changes," said Timothy Quinn, executive director of the Association of California Water Agencies, a sponsor of the video. "It's a powerful reminder of our responsibility to make the most of our natural resources."

Save Our Water is a partnership between the Association of California Water Agencies and the Department of Water Resources aimed at educating Californians on easy ways to save water year-round. Visit www.saveourh2o.org for more information. Watch the videos at these links: http://vimeo.com/39006239 and http://vimeo.com/40173420.

For more ways to save and to learn more about the Save Our Water program, visit www.saveourh2o.org or follow us on Facebook or Twitter. Save Our Water is a partnership between the California Department of Water Resources and the Association of California Water Agencies.