New York City Plastic Surgeon Offers Patients Liposuction Alternative

NEW YORK, NY--(Marketwire - Jan 22, 2013) - Dr. Stafford R. Broumand, a board-certified plastic surgeon in New York City, offers an alternative to traditional liposuction known as CoolSculpting® to patients who seek to eliminate localized areas of fat. According to Dr. Broumand, many patients possess small areas of fat on their bodies that are resistant to standard methods of weight loss such as diet and exercise. CoolSculpting® is an advanced, non-surgical weight loss procedure that involves no needles, incisions, or extensive recovery times.

While liposuction can be a very effective method for fat reduction, Dr. Broumand says the surgical procedure may not be necessary for all patients. Instead, he adds, CoolSculpting® offers patients a simpler way of treating smaller areas of excess fat. During treatment, the New York City plastic surgeon uses a special applicator he places on targeted areas of the body to cool excess fat cells and cause them to gradually break apart. Over the next few months, the body's natural processes filter these fat cells out of the body. According to Dr. Broumand, just one CoolSculpting® treatment leads to a reduction of fat in the targeted areas and a more contoured appearance.

Unlike traditional liposuction, there is no downtime associated with CoolSculpting® treatments, says Dr. Broumand. The CoolSculpting® procedure generally takes about an hour, and he typically allows his patients to return to their normal activities - including exercise -- immediately. On average, he says the results of the procedure are noticeable about three weeks after treatment and patients will notice fat reduction for the next three months as the fat cells continue to be filtered and processed by the body. Dr. Broumand also emphasizes that while the results may take a few months to become fully apparent, the results are permanent.

During a patient's initial consultation, Dr. Broumand discusses all of the fat reduction options available at his practice. By discussing each patient's unique circumstances, expectations, and goals, he and the patient can decide which method of fat reduction will be the best for him or her to achieve the desired results.

At his New York City plastic surgery practice, more than 50% of Dr. Broumand's patients seeking fat reduction choose CoolSculpting® treatments. According to him, seeking the expertise of a board-certified plastic surgeon is extremely important for prospective CoolSculpting® patients. In his opinion, certain subtleties to the procedure as well as a discussion about alternatives -- including surgical liposuction -- should be presented to all patients before any decisions are made.

About Stafford R. Broumand, MD

Dr. Stafford R. Broumand, a board-certified plastic surgeon, earned his medical degree at Yale University. He completed his general surgery residency at Mount Sinai Medical Center and trained in plastic surgery at the Massachusetts General Hospital/Harvard Medical School. In addition to serving as Associate Professor of Plastic Surgery at Mount Sinai Hospital, Dr. Broumand is a "New York Metro Area Top Cosmetic Doctor for 10 Years," selected by Castle Connolly Medical Ltd. He is available for interview upon request.