SOURCE: MASK (Mothers Awareness on School-age Kids)

MASK (Mothers Awareness on School-age Kids)

May 26, 2011 08:00 ET

Newest Issue of MASK The Magazine Released Before the Summer, When Studies Show Drug Use Among Kids Increases Dramatically

SCOTTSDALE, AZ--(Marketwire - May 26, 2011) - Did you know there is a 40% increase in first-time marijuana use among school-age kids during the months of June and July compared to the rest of the year? Why? Perhaps children have too much unsupervised time during the summer or are just plain bored, which is why MASK (Mothers Awareness on School-age Kids) has released its newest issue of MASK The Magazine before summer.

The Drug Issue: Rx for Prevention illustrates how early communication and detection are key in raising a drug-free kid. It will educate parents and children about what the drug trends are, how to recognize them and ways to prevent them from taking root. The readers will learn how -- and when -- to talk about drugs with their child.

Most parents agree that these discussions make sense when talking to middle- or high-school children, but many parents view the topic as too adult to address with their elementary schooler. However, according to the National Institute of Drug Abuse, one of the keys to preventing childhood drug use is addressing the topic during a child's elementary school years. MASK The Magazine readers will learn age-appropriate conversation starters which can help open the lines of communication between parents and their child(ren).

The "SAT Section" (Student Awareness Tools) delves into "The Synthetic Evolution: The Changing Makeup of Designer Drugs." It is written solely by students and is designed to give students a voice to describe what they see and hear about drugs in their world. In this Issue, Corona del Sol High School students highlight five personal stories of teens and drugs. Parents are encouraged to use this section as a tool for detailing the real-life effects of drugs.

Families can join MASK and receive the Drug Issue, plus the three additional issues (Bullying, Health and Technology) for $24.00 by visiting our website at

Founder and Publisher Kimberly Cabral is available for on-camera interviews.

MASK is a nonprofit 501 (c)(3) organization created in 2007. MASK's mission is to educate both parents and children about the issues facing our youth and to empower children to make safe, healthy choices.

Contact Information

    Michelle Cardini
    E-mail: Email Contact
    Phone: 480-502-5337