NewsGator Extends RSS-Reading Capabilities to Lotus Platform

Plug-Ins Enable Lotus Notes and Sametime Users to Read and Collaborate Around Relevant Information Within Familiar Environments


DENVER, CO -- (MARKET WIRE) -- March 28, 2007 -- NewsGator Technologies, Inc., the leading RSS company, today announced two new RSS readers for IBM's Lotus messaging and collaboration environments. The NewsGator Plug-In for Lotus Notes delivers RSS feed-reading capabilities within Lotus Notes versions 6.5 and higher, while the NewsGator Plug-in for Lotus Sametime adds this capability to version 7.5 of the enterprise instant messaging client. The plug-ins are available as options to the award-winning NewsGator Enterprise Server (NGES) solution, which provides centralized management and delivery of RSS feeds to the Web, desktops, e-mail clients, portals and mobile devices.

NGES is the only Enterprise RSS solution that provides feed-reading capabilities within the most popular versions of Lotus Notes. These RSS readers allow organizations to improve the effectiveness of their internal communications and increase the productivity of more than 75 million knowledge workers by delivering updates from news sites, blogs, wikis, content management systems and enterprise applications directly into an environment that they are already familiar with. Employees can also access the same information on company intranets and portals, mobile devices or their desktop without seeing the same information over again.

"Giving people the ability of accessing relevant information where they are most comfortable has been key to adoption of Enterprise RSS solutions," said Dave Keller, general manager, enterprise for NewsGator. "We've always offered the broadest set of delivery options and today's announcement demonstrates continued innovation in that area. With many knowledge workers spending a significant portion of their time in a Notes-based environment, the ability to read and interact with valuable content increases productivity and improves decision-making."

Business Value of RSS in Lotus Environments

In industries where Lotus Notes has significant market share, such as financial services, pharmaceutical, chemical and electronics manufacturing and telecommunications, delivering RSS feeds through Notes and Sametime clients can help these organizations increase employee efficiency and improve internal communications processes. In a recent Forrester study of CIOs, 81% of CIOs at firms with more than 500 employees were adopting RSS to improve the efficiency of their businesses. Examples of information that can be delivered include:

--  Company, product, industry, regulatory and industry news and updates
--  Project updates from wikis, portals and collaboration environments
--  Notifications of new marketing documents and sales tools
--  Premium content feeds from providers such as Thomson, Lexis, Factiva
    and BNA
--  Reports and key performance indicators from enterprise applications
    
About NewsGator Enterprise Server

NewsGator Enterprise Server is a revolutionary new product for aggregating, reading and distributing RSS content within the enterprise. It brings the power of NewsGator's robust RSS platform behind the firewall, providing enterprise class security, manageability and deployment. With its powerful search, collaboration and administrative capabilities, organizations can ensure that relevant information automatically gets delivered to employees. In addition, NGES optionally integrates with Microsoft Exchange LDAP servers, which eases deployment for enterprise IT departments and provides a user-friendly interface for employees.

About NewsGator Technologies, Inc.

NewsGator Technologies is the world's leading RSS platform company. Headquartered in Denver, Colo., NewsGator develops and markets RSS aggregation solutions for individual end users, enterprises, and online content providers. Using NewsGator products and solutions, businesses and consumers can subscribe to news, information, podcasts, and other relevant content more efficiently and effectively than with traditional channels. With NewsGator, users have access to RSS information via the Web, Microsoft Outlook, mobile devices, and both Windows- and Mac-based desktop clients. All NewsGator products synchronize seamlessly, enabling users to read their RSS feeds anywhere, anytime, with any device. For more information, visit www.newsgator.com.

Contact Information: Contact Information Gavin Skillman or Corey Lewis LaunchSquad 212.861.2595 or 415.625.8555 newsgator(at)launchsquad(dot)com