SOURCE: Nautilus, Inc.

September 12, 2007 06:00 ET

NFL Legends, Butkus and Favre, Reveal Their Secret Training Tools in New Bowflex Ads

VANCOUVER, WA--(Marketwire - September 12, 2007) - Two NFL legends from different generations and different sides of the ball have revealed their secret to off-season training in new advertising breaking this month -- Bowflex® training equipment.

"Football is the leading sport in America with nearly 30 million households following it closely. Therefore, we are excited to showcase in our new advertising two football legends who use our products in their training regimen -- Brett Favre and Dick Butkus," said Bob Falcone, Chairman and CEO of Bowflex parent company Nautilus, Inc. (NYSE: NLS).

Brett Favre

Brett Favre returned to the NFL this month for an astonishing 17th season, where he owns the NFL record for consecutive regular season starts (238) dating back to 1992, most completions (5,044) and is poised to break the NFL records for career wins (tied with John Elway: 148) and touchdown passes (Dan Marino: 420; Favre: 414).

"When I said I was coming back for another season, people said I was crazy, but what they don't know is I've got a secret weapon," said Favre, the resilient Green Bay Packers quarterback. That weapon is a Bowflex Revolution® home exercise gym, a low-impact but highly effective resistance system he uses off-season.

"You can't turn the clock back, but you can work out smarter. I get enough impact during the game," said Favre in the messages where he describes the advantages of low-impact resistance training that provides a total body workout in 20 minutes, three times a week.

Dick Butkus

Meanwhile, NFL Hall of Fame linebacker Dick Butkus uses a Bowflex TreadClimber® trainer to improve his cardiovascular health.

"After a high impact football career, five knee surgeries, including a total knee replacement, my workouts had to change. The low impact TreadClimber is easy on my knees, ankles, hips, and my back, but it still delivers a serious workout. The TreadClimber is the ultimate cardio machine. I mean, I've never experienced anything like it."

The unrivaled linebacker who sported the now-retired #51 Chicago Bears jersey became known as "The Most Feared Man in the Game," from a 1970 Sports Illustrated cover title. He played in eight Pro Bowl games leading to his retirement in 1973 due to knee problems. He was recruited by the Bears in 1964 after being voted the American Football Coaches Association player of the year, and finishing third in Heisman balloting. Butkus is considered the fifth best player in history by the Associated Press, ninth best by The Sporting News, and among the top 70 athletes of the 20th century by ESPN.

The Bowflex products featured by Butkus and Favre are available directly from Bowflex, America's leading brand in home fitness. Athletes or fans can receive more information by requesting a DVD at 800-952-8369 or at www.BowflexRevolution.com/Favre and www.TreadClimber.com/Butkus.

About Nautilus, Inc.

Headquartered in Vancouver, Wash., Nautilus, Inc. (NYSE: NLS) is a pure fitness company that provides tools and education necessary to help people achieve a fit and healthy lifestyle. With a brand portfolio that includes Nautilus®, Bowflex®, Schwinn® Fitness, StairMaster®, and Pearl iZUMi®, Nautilus manufactures and markets a complete line of innovative health and fitness products through direct, commercial, retail, specialty and international channels. The Company was formed in 1986 and had sales of $680 million in 2006. It has 1,500 employees and operations in Washington, Oregon, Colorado, Oklahoma, Illinois, Virginia, Canada, Switzerland, Germany, United Kingdom, Italy, China, Australia and other locations around the world. More information is at www.nautilusinc.com.