SOURCE: Musicane

March 20, 2006 09:00 ET

Nielsen SoundScan in Pact With Musicane to Enable Unsigned Artists to Climb Music Charts

Musicane Elevates Indies Onto Industry Charts

LOS ANGELES, CA -- (MARKET WIRE) -- March 20, 2006 -- Musicane (http://www.musicane.com), provider of market-leading commerce services that enable artists, labels and content aggregators to sell downloads directly from their own web sites, today announced a groundbreaking pact with Nielsen SoundScan. Under the terms of the relationship, Musicane will report all artists' sales processed through its commerce platform to Nielsen SoundScan, including music video sales. The unprecedented deal marks the first opportunity for recording artists who sell music directly from their own web sites to have these sales included in the SoundScan digital sales data and Billboard charts.

"Digital music has multiplied the opportunities and expanded the scope of the entire industry," said Rob Sisco, President of Nielsen Music. "With artists developing and managing their own fan bases now, and with full featured artist digital stores enabled by services like Musicane, there is every reason for them to strive to reach the pinnacle of their fame and fortune."

Once an artist has launched their own Musicane store for their digital tracks, and music videos, the sales from these stores will be aggregated with all other digital download sales information in SoundScan. Then it's up to artists to promote their work so they can climb up the charts.

"We are honored to be working with the primary authority on music sales tracking in North America," said Sudhin Shahani, CEO of Musicane. "In an increasingly competitive market, this is a truly compelling way for an independent artist to be validated to the industry, whether it be demonstrating sales to record labels or booking agents."

"Charting from one's own web site has never been available to independent artists before," said Michelle Robertson, Chief Marketing Officer for Musicane. "This partnership with Nielsen SoundScan is the first of many initiatives to empower independent artists in an increasingly complex and crowded marketplace."

About Musicane

Musicane's storefront solution provides an innovative and agnostic commerce platform that empowers independent artists, record labels and content aggregators alike to sell digital downloads directly from their own web sites. The company has powered digital initiatives for major brands, such as Sony-BMG, Anheuser-Busch, among others. Musicane is a subsidiary of myMPO (http://www.mympo.com). For more information, please visit http://www.musicane.com.

About Nielsen SoundScan

Nielsen SoundScan is the source authority for retail music sales information, aggregating sales data from more than 20,000 retailer locations in the U.S., accounting for more than ten million physical sales transactions per week, along with more than ten million digital sales transactions per week, representing more than 90% of retail music product sales in the U.S. The weekly Billboard Magazine music charts are based on Nielsen SoundScan information.

Nielsen Entertainment is comprised of the following businesses: National Research Group (NRG), EDI and EDI International, Television Services, SoundScan, Broadcast Data Systems (BDS), RingScan, Music Control, VideoScan, Market Navigator, BookScan, BookData, and Interactive Entertainment, and utilizes the full portfolio of sister companies including Nielsen Media Research (television ratings) and Nielsen Net Ratings (Internet usage) to deliver a whole media point of view. Nielsen Entertainment is part of VNU (www.vnu.com), a global leader in information services for the media and entertainment industries.

Contact Information