SOURCE: Ning

Ning

June 16, 2010 13:00 ET

Ning Makes It Easier Than Ever to Build and Monetize Successful Social Networks With Two New Partnerships

Revenue Generating Products From CafePress and Heyzap to Be Directly Integrated Into Ning Platform

PALO ALTO, CA--(Marketwire - June 16, 2010) -  Ning (www.ning.com), the leading platform for creating your own social network, today announced two partnerships -- CafePress and Heyzap -- focused on bringing fresh, new monetization options to Network Creators. CafePress shops can now be integrated directly into Ning Networks, offering custom branded products to members and fans. In teaming up with Heyzap, Ning brings social and casual gaming to its arsenal of features, keeping members engaged and entertained while bringing high eCPM revenue opportunities to Network Creators. These new features will integrate seamlessly into each Ning Network's custom look and feel, and be implemented with Ning's signature easy-to-use approach.

The new CafePress and Heyzap offerings, along with Ning's own click-to-donate feature and a Chipin widget for fundraising, join Ning's Run Your Own Ads solution in a full suite of revenue generating options available to Network Creators. These features, combined with the upcoming launch of Ning Mini, Ning Plus and Ning Pro, provide new ways for Network Creators to build thriving communities and monetize their Ning Networks.

  • Click to Donate: Ning offers its own product and a widget from Chipin for Network Creators to easily raise funds and collect and track donations from members
  • Online Shops: Through CafePress, Ning Network Creators can create custom online shops to sell branded merchandise and earn revenue for their networks
  • Social Gaming: Network Creators can add Heyzap pay-to-play games onto their networks, adding unique engagement features, virality and revenue generation
  • Advertising: With Ning's Run Your Own Ads feature, Network Creators have earned significant revenue through exclusive sponsorships, custom ad deals or high-volume ad network integration

"Veloist sells branded merchandise through its CafePress shop, driving revenue for the network and growing awareness of our cycling community," said Mike Valenti, Network Creator, veloist.com. "This move to more easily integrate a shop will make it even easier for Network Creators to earn revenue and sell products on their networks."

Network Creators can access these offers today by visiting http://about.ning.com/revenue. The next generation of Ning products will launch July 20, 2010.

"Making it easy for Network Creators to turn their Ning Network into a thriving channel for generating revenue, funding their cause, or amplifying their brand is a key part of our strategy," said Jason Rosenthal, CEO, Ning. "We're committed to making Ning the platform of choice for Network Creators, and these seamless and elegant solutions represent the latest of many improvements and integrations to come."

About Ning
Ning is the leading online platform for the world's organizers, activists and influencers to create social experiences that inspire action. Based in Palo Alto, Calif., Ning offers an easy-to-use service that enables people to create custom branded social networks. With Ning Networks created across politics, entertainment, small business, non-profits, education and more, millions of people every day are coming together across Ning to connect around the topics they are passionate about. Ning was co-founded in October 2004 by Chairman Marc Andreessen and Gina Bianchini and is privately held. For more information, visit www.ning.com.

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