SOURCE: NinthDecimal

NinthDecimal

September 09, 2015 13:00 ET

NinthDecimal Reaches 97 LCI™ Measurement Partners!

SAN FRANCISCO, CA--(Marketwired - Sep 9, 2015) - NinthDecimal, the leading mobile audience intelligence company, today announced that only a few months after launching its LCI™ Verified Partner Program, 97 of the industry's top media publishers and ad networks are now part of the program. With this broad reach across the ecosystem, agencies and brands have the ability to run a campaign with any of their preferred media partners, and have NinthDecimal's LCI serve as the independent measurement solution across the campaign.

The LCI™ Verified Partner Program was created to help partners rapidly integrate into the LCI Platform via a measurement pixel or server to server integration. Of the 97 partners in the program, over 50 are live and actively running measured campaigns, with the remainder currently in progress to complete the integration. NinthDecimal is thrilled to be partnering with so many great companies and see the market's adoption of LCI™. Understanding and measuring how advertising impacts physical world behavior is an ongoing challenge for marketers. NinthDecimal, is proud to be working with some of the greatest brands, agencies, publishers, and ad networks to provide the answer for measuring offline attribution.

Want to become an LCI™ Verified Partner? Learn more.

About NinthDecimal
NinthDecimal is the leading mobile audience intelligence company empowering marketers with the most comprehensive understanding of people by connecting their digital and physical lives. Fortune 500 companies and marquee brands, including American Express, Comcast, Kraft, Microsoft, Starbucks, Target and Toyota, use NinthDecimal to achieve high-performing campaigns by reaching and engaging the same audience across all media channels on one single platform. By bridging online and offline data sources, NinthDecimal offers the most precise audience solution in the market to create a true understanding of mobile consumers and how to engage them throughout their path-to-purchase. Its Location Conversion Index™ (LCI™) is the industry's first offline attribution solution that goes beyond the click to measure physical-world behavior at the point of purchase, and data partnerships with companies like Axiom, BlueKai, Datalogix, Experian, LiveRamp, Neustar and more provide a comprehensive closed-loop solution.

NinthDecimal is headquartered in San Francisco with offices in New York City, Chicago and Silicon Valley. Follow us on Twitter (@NinthDecimal) and like us on Facebook. Learn more at NinthDecimal.com.

Contact Information

  • Media Contacts
    Kimberly Breslin
    NinthDecimal
    415-821-8609
    Email Contact

    Brigit Valencia
    BOCA Communications
    360-597-4516
    Email Contact