Callcredit Information Group

Callcredit Information Group

May 19, 2015 01:00 ET

Noddle Users Set to Fill Wembley Stadium Every Month

Noddle the Free for Life Credit Report Service Now Attracting Close to 70,000 New Consumers a Month

LEEDS, UNITED KINGDOM--(Marketwired - May 19, 2015) - Noddle the free for life credit report service is now seeing around 70,000 consumers sign up to use the service a month, which is more than the average home attendance of Arsenal, Manchester City, Liverpool, Chelsea and Manchester United football clubs*.

With the divisional play-off's taking place this bank holiday weekend closely followed by the FA Cup final, bringing the curtain down on the football season, it won't be long until those consumers signing up to use Noddle each month will be enough to fill the entire capacity of Wembley stadium.

Noddle, part of the Callcredit Information Group, which offers consumers unlimited free for life online access to their credit report, has seen the number of users double in size over the last year alone, with the monthly sign ups increasing rapidly - evidence that more people are accessing their Noddle credit report in order to take greater control of their finances.

The significant increase in user sign ups has been seen across the UK with those living in the South East and the North West leading the way, with the total number of consumers joining the service having reached 1.25 million, an amazing response given that this has been largely achieved by word of mouth.

Mike Gordon CEO of Callcredit commented, "We are very proud of what we have achieved in bringing Noddle to market. The service is clearly valued by consumers and even better it's free. Last month over 500,000 consumers used the service proof positive that this is a model that consumers have real confidence in.

"As the stewards of consumer data we have an obligation to ensure that consumers have access to their data and we believe that by offering this for free will encourage even more consumers to sign up to the service - although I'm not convinced the Football Association or the big hitters in The Premiership will wish to follow our lead!"

Notes to editors

  • * Average home attendance for the 2013/2014 Premier league football season.
  • Noddle was launched in 2012 with the aim of meeting consumer needs and to provide the first and only free for life credit report in the UK. It also offers additional benefits to help consumers improve their credit score, prevent fraud and keep personal information safe online. However unlike other credit report services Noddle only makes money if consumers opt for any of the valued added services

About Noddle

In a first for UK consumers, in 2012 credit reference agency Callcredit Information Group launched Noddle, a service that provides people free unlimited online access to their personal monthly credit reports for life.

In addition to providing a credit report Noddle also helps consumers find the best credit card and loan products based on their credit rating and provides access to money saving offers and vouchers.

Noddle offers additional extras to help consumers improve their credit score, help to prevent fraud and keep personal information safe online:

  • Noddle Improve, offers consumers their credit score updated monthly as well as information on the key factors affecting their score and what they can do about these. (£30 for 12 months)
  • Noddle Alerts, provides alerts of any significant changes to an individual's report and immediate access to their latest credit report before the monthly update, giving consumers the ability to view any potential irregularities on their report. (£20 for 12 months)
  • Noddle Web Watch, helps consumers to prevent fraud and keep their personal information safe online by searching the internet 24/7 monitoring web pages, chat rooms, bulletin boards and file sharing sites for any indication that any individuals personal details are being traded or sold fraudulently, and alerts the consumer if they are. (£20 for 12 months)
  • Noddle Identity Protection - Get Noddle Alerts & Noddle Web Watch for £30 for 12 months
  • Noddle Premium Package - includes Noddle Improve, Alerts and Web Watch for £45 for 12 months

Contact Information