NEW YORK, NY--(Marketwire - Sep 4, 2012) - Nokia today announced the launch of its free
service Nokia Music in the USA. Nokia Music is a free mobile experience
exclusive to Nokia Lumia handsets, providing consumers with a simple and
delightful way to discover and enjoy music.
Consumers can stream music from a suite of over 150 exclusive playlists that
curated and kept up to date by an expert team of US based musicologists. The
playlists span a wide spectrum of musical genres from underground Detroit
tracks to New York Philharmonic favorites. Nokia Music also offers playlists
created by global artists such as Lana Del Rey, Lady Gaga and Rihanna.
Beyond the curated playlists, music fans can create their own personal
soundtrack by selecting the Nokia Music 'CREATE' function that taps a library
millions of songs and generates a playlist based on, and inspired by, the
artists they love.
Completely advertisement-free, and requiring no registration or subscription,
Nokia Music lets consumers immerse themselves in the dulcet tones of their
favorite artists without being disrupted.
For maximum convenience, Nokia Music playlists can also be enjoyed offline so
consumers can listen to their favorite playlists anytime, anywhere - perfect
a long flight, journey to work or train ride.
To enhance their music experience further, consumers can use Nokia Music's
FINDER', which locates a consumer's position and pinpoints live concerts, gigs
and shows taking place in their local area, taking their level of interaction
with their favorite artists beyond the playlist and Nokia Music's mp3 store.
"The USA is the most vibrant and competitive digital music market in the world
by a wide margin. We have worked extra hard to ensure our service meets the
expectations of the demanding, active and inspired music fans in the USA. I
would like to challenge everyone to try Nokia Music and see just how easy and
enjoyable the service is to use," says Jyrki Rosenberg, VP of Entertainment at
Consumers who already own a Nokia Lumia 900 or Nokia Lumia 710 can download
Nokia Music app for free from Marketplace.
A separate announcement today will unveil a collaboration between Nokia Music,
AT&T and Green Day around the band's new album Uno. The promotion will see
Day perform an exclusive concert and provide exclusive playlists to Nokia
for AT&T consumers.
Nokia is a global leader in mobile communications whose products have become
integral part of the lives of people around the world. Every day, more than
billion people use their Nokia to capture and share experiences, access
information, find their way or simply to speak to one another. Nokia's
technological and design innovations have made its brand one of the most
recognized in the world. For more information, visit
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Source: NOKIA via Thomson Reuters ONE