SOURCE: Nominum


March 26, 2015 11:03 ET

Nominum Helps Fast-Growing, Innovative Internet Provider MyRepublic Drive Better Subscriber Experience

Singapore's Innovative and Ultra-Fast Fiber Internet Provider Needed a DNS Platform Robust and Responsive Enough to Handle Growing Subscriber Demands and Traffic

REDWOOD CITY, CA and SINGAPORE--(Marketwired - Mar 26, 2015) - MyRepublic has the ambitious goal of providing "frustration-free Internet access and broadband-based services for everyone." To accomplish this, MyRepublic has selected Nominum's™ DNS-powered N2 Platform to deliver the superior experience expected by their subscribers.

MyRepublic is emerging as a true market innovator, offering its residential customers ultra-fast fiber 1Gbps service for just SGD49.99 monthly ($38 USD) across a regionally diverse audience with different language and content requirements. The growing demand for the company's broadband services requires a flexible and subscriber-friendly platform to ensure the company can deliver on its customer commitments of a fast, safe and differentiated experience. 

By utilizing Nominum's market-leading products, MyRepublic is fulfilling their customer promises in the following two ways:

  • Building a state-of-the-art network that will meet their subscribers' demand for the fastest and most reliable Internet service in the market
  • Deploying innovative communication solutions to ensure an interactive dialogue with every, individual customer, keeping them better informed and able to choose the services that best meet their needs

"With the flexibility of Nominum's Vantio platform, we can more rapidly launch new services and deliver our subscribers a much faster and seamless Internet browsing experience," said MyRepublic CEO, Malcolm Rodrigues.

By leveraging Nominum's Vantio DNS software and its integrated N2 Reach in-browser messaging application, MyRepublic is able to deliver cutting edge speed and subscriber services. Nominum's Vantio DNS provides the performance, stability, and security while N2 Reach allows subscribers to better choose the Internet experiences that best meet their unique needs.

"We are adding subscribers at such a rate that we needed a new paradigm to communicate more efficiently and cost effectively with them," said Cedric Gouliardon, MyRepublic CTO. "Nominum's N2 Reach will allow us to do that and will also allow us to inform our customers about our new services faster. N2 Reach gives us 100 percent reach, 100 percent of the time."

"Nominum is pleased to partner with MyRepublic and support the company's growth plans in Singapore and beyond," said Jari Heinonen, Nominum VP of Sales for Asia. "We understood immediately that a disruptive, innovative service provider like MyRepublic would benefit from Nominum's N2 Platform. The synergies between Nominum's vision and MyRepublic's strategic direction were completely aligned."

Using Nominum N2 Reach, MyRepublic can ensure they deliver the right message at the right time utilizing browser-based alerts, notifications and promotional offers. This uniquely effective subscriber communication channel allows MyRepublic to leverage the power of DNS to deliver unique subscriber value -- faster and at a lower cost.

About MyRepublic
MyRepublic is purpose-built for the ultra-fast national broadband platforms available in Singapore and New Zealand. MyRepublic was founded in Singapore in 2011 and recently launched in New Zealand to challenge outdated incumbent attitudes on the importance of customer experience, products and pricing. Whether it concerns service reliability or superior support, MyRepublic looks to do things differently if it means doing it better, empowering consumers with greater choice and control over their online experience.

About Nominum
Nominum's N2 Platform is an integrated suite of applications for service providers that leverages the power of DNS to drive subscriber value. Nominum enables service providers to reduce operating costs, protect networks and subscribers from threats, and deliver innovative services that engage and retain subscribers with customer care and marketing campaigns that deliver higher impression and conversion rates than existing communications channels. Nominum is headquartered in Redwood City, California, USA and is the DNS leader among service providers with deployments in over forty countries, including nine of the top ten service providers. For more information, visit