SOURCE: Notch Novelty Corporation

June 26, 2006 09:18 ET

Notch Novelty YTD Revenues Surpass FY05 Revenues After Six Months

REDLANDS, CA -- (MARKET WIRE) -- June 26, 2006 -- Notch Novelty Corporation (PINKSHEETS: NHNV), a manufacturer and distributor of high-value unique sign products and novelty items, announced that FY2006 sales figures to date have surpassed the 2005 year-end total. The announcement was hardly a surprise as Notch Novelty experienced growth rates of 200% and 250% for the first and second quarters, respectively, over last year.

The tremendous sales performance this year is attributed to several factors. A licensing agreement with Disney, reported in February, expanded their product line of Disney offerings and is projected to contribute $1,000,000 during the first production year. Aggressive sales efforts have resulted in record breaking sales at the ASD/ADM Trade Show in Las Vegas early this year and a significant order being placed by a Fortune 100 customer in March. In addition, a huge volume of business has already been booked for the third quarter. CEO Brett Weiss predicts "By the time we close out July, we should be well over $1.5 m for the year -- a 250%+ increase over last year to date."

About Notch Novelty Corporation

Notch Novelty Corporation manufactures and distributes unique sign products and novelty items to the Extreme Value industry in the United States and Canada. Notch leads this industry in sign products for resale and also develops novelty items for sale to major distributors and retailers offering goods at the $1 price point. Products are manufactured at contracted factories throughout Mainland China at the lowest possible cost and most efficient turnaround times possible. You can see Notch items on-line at or by visiting high-value retailers in your neighborhood.

Please visit the company website at: for more information.

Investors are invited to visit Notch Novelty's Investor Relations headquarters at for more information.

Safe Harbor Statement: Except historical matter contained herein, matters discussed in this news release are forward-looking statements and are made pursuant to the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect assumptions and involve risk and uncertainties, which may affect the Company's business and prospects and cause actual results to differ materially from these forward-looking statements. All financial information is believed correct, but has not been audited by an independent accounting firm.

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