Nova Scotia Child Care Association (NSCCA)

Nova Scotia Child Care Association (NSCCA)

May 01, 2012 11:39 ET

Nova Scotia Child Care Centres on Virtual Strike

HALIFAX, NOVA SCOTIA--(Marketwire - May 1, 2012) - What would you do if your childcare centre went on strike? Many parents were faced with that question this morning when they arrived at their licensed child care centre in Nova Scotia.

This morning, Tuesday, May 1, members of the Nova Scotia Child Care Association (NSCCA) staged a virtual strike by greeting parents with a hypothetical "what if your child care centre went on strike" scenario. It is hoped that this event, which occurred on Worthy Wage Day, has made communities across Nova Scotia more aware of the importance of early learning and child care and that now is the time to invest in Nova Scotia's future.

Worthy Wage Day is an international event which occurs each May 1st to raise public awareness and recognition of the role Early Childhood Education Professionals have in educating children during the most crucial developmental stage of life. This year, NSCCA encouraged all child care centres in Nova Scotia to participate in a virtual strike to mark the occasion.

NSCCA has participated in Worthy Wage Day for the past three years. The organization strives to ensure that all Early Childhood Education Professionals receive wages that their education, training, and experiences merit.

NSCCA is a non-profit organization that recognizes child care practitioners are the main ingredient in high quality child care and provide a valuable service to society. The organization is committed to improving standards and guidelines for the profession increasing the quality of child care. NSCCA is dedicated to increasing the recognition of the important role of child care practitioners in providing quality child care to our children.

For more information on NSCCA and Worthy Wage Day please visit:

http://www.nschildcareassociation.org/

Video: http://www.youtube.com/watch?v=qUmtPpxIs8o

FOR BROADCAST USE:

Many parents across Nova Scotia when arriving at their licensed childcare centres today were greeted with the news that their centre was on 'virtual strike'.

The Nova Scotia Child Care Association Worthy Wage Day event encouraged child care centres to ask families to pause and complete a survey explaining the effects that an actual child care centre strike might have on their daily lives.

Worthy Wage Day occurs each May 1st in order to raise public awareness and recognition of the role Early Childhood Education Professionals have in educating children during the most crucial developmental stage of life.

It is hoped that this event has made communities across Nova Scotia more aware of the importance of Early Learning and Child Care and that now is the time to invest in Nova Scotia's future.

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