(NUBL) NuMobile Mobile Banking Expansion in Africa Highlights $20 Million Innovative Strategy


FORT WORTH, TX--(Marketwire - January 13, 2011) - NuMobile, Inc. (OTCBB: NUBL) today released a statement from incoming CEO David Lee.

"NuMobile's proprietary mobile application user management software, Cornerstone, is currently being tested in a number of exciting pilots, including ones with the National Guard and a major telecommunications company. Separate from our Cornerstone solution, we have a number of additional pilot programs to include the solution we are providing to support China Crescent's $1.6 million Wi-Fi contract that has the potential to turn into a $160 million contract for China Crescent. With NuMobile's recent entry into the mobile banking market in Africa, I am confident in the Company's potential to achieve its $20 million annual revenue objective for 2011."

David Lee joined NuMobile last year to organize and manage the Company's innovative strategy to build and develop a portfolio of smartphone and mobile computing technologies. Mr. Lee has been acting in the CEO role since joining the Company. His permanent role as CEO is anticipated to be formalized by February 1st.

2011 Business Plan Webcast

Last week, NuMobile released a Webcast hosted by David Lee presenting the Company's most recent business plan updates for 2011. The Webcast agenda features NuMobile's mobile banking expansion in East Africa, including the Company's first acquisition, Kruze Technologies, LTD, the first of two planned acquisitions in the mobile banking sector. The Webcast also includes a review of additional business plan updates and more detail behind the $20 million annual revenue objective for 2011.

A link to the on-demand Webcast is available at the NuMobile corporate website, www.numobileinc.com

Webcast Review of African Mobile Banking Acquisition and 2010 Performance Highlights

In December, NuMobile also released an on-demand Webcast that provides a review of the Company's recent acquisition of Kruze Technologies, LTD in Nairobi, Kenya. The Kruze acquisition is the first of two that have been planned to establish a foothold for NuMobile in the rapidly growing mobile banking market in Africa. The Webcast also includes a review of project opportunities NuMobile has gained through participation in the NewMarket Technology Greenfield Partnership Program, including a $1.6 million, 100-unit Wi-Fi device pilot project with China Crescent Enterprises, Inc. (OTCBB: CCTR). Based on a formal letter of intent, the customer has committed to purchase 10,000 of the custom Wi-Fi devices for a total of $160 million over the next three years, subject to the performance of the first 100 units.

The Webcast is available for on-demand viewing through the Company's corporate website www.numobileinc.com or directly at http://tinyurl.com/NUBLMOBILEBANKING.

PPS, ROI and The OTC(BB) Factor Webcast
NuMobile was also recently featured in a Greenfield Partnership Program Webcast available for on-demand review now at http://tinyurl.com/GFWebcast1221. The Webcast, titled "The OTC(BB) Factor -- A Different Perspective On Achieving An ROI" discusses the different types of companies quoted on the over-the-counter market while suggesting different investment expectations associated with each type and suggesting specific strategies to achieve investment expectations.

2011 Greenfield Partnership Program Videocast

NuMobile is slated to be featured in a 2011 Greenfield Partnership Program that was scheduled for release this Friday, January 14th. Due to scheduling conflicts, the videocast will be released next week and a link will be posted to NuMobile's corporate website Investor Relations page at www.numobileinc.com upon release and a link will be emailed to the corporate opt-in email database. Recent Webcasts and other communications are also available for review on the NuMobile Investor Relations webpage.

The Greenfield Partnership Program was launched more than a year ago to support entrepreneurial, high growth companies in achieving their operational and business objectives. The program has expanded to include eight public and private companies so far and anticipates an even more rapid expansion of member companies in 2011.

The Greenfield Partnership Program has been instrumental in assisting member companies with fundraising and market penetration. Additionally, the network of member companies has aided in the expansion of companies' geographic reach and portfolio of services.

NuMobile Information and Email Newsletter
To learn more about NuMobile and to sign up for company email alerts, please visit the corporate website at www.numobileinc.com.

About NewMarket Greenfield Partnership Program
NewMarket launched the Greenfield Program last year to facilitate the start-up and early stage development of high-growth potential businesses. The Greenfield Program concentrates on early stage, rapid growth opportunities in the world's emerging markets, with program participants in China, Southeast Asia, South and Central America and East Africa, in addition to a handful of program participants in North America.

Follow the Greenfield Partnership Program on Facebook at: http://tinyurl.com/greenfieldpp and on Twitter at http://twitter.com/greenfieldpp.

About NuMobile, Inc. (www.numobileinc.com)
NuMobile is building a portfolio of security and software solutions for the global mobile computing and smartphone market. Through a roll-up strategy, NuMobile plans to acquire and develop mobile computing solutions for a variety of applications, including mobile banking, for the global marketplace. The demand for mobile security and software applications is being driven in large part by the growing number of mobile phone sales into emerging economies that currently do not have substantial access to the Internet via desktop computing. Already in North America, the Company has also forged a partnership in the Chinese market and is developing a plan for the emerging economies of Latin America and East Africa. NuMobile is a SEC fully-reporting public company listed on the Over-the-Counter Bulletin Board.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995
 This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause NuMobile's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

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