(NUBLD) NuMobile Announces 'Speculative Buy' Rating and Target PPS of $0.13 vs. $0.02

CARY, NC--(Marketwire - September 7, 2010) -  NuMobile, Inc. (OTCBB: NUBLD) today announced the initiation of independent analyst coverage by Prime Equity Research and an initial report rating the Company as a 'speculative buy' with a target PPS of $0.13. Last year, NuMobile launched an updated business strategy to build a portfolio of smartphone and mobile computing technologies through an acquisition roll-up strategy. After acquiring two companies late last year, NuMobile recently began a capital restructuring to support an ongoing acquisition campaign. Prime Equity's coverage was initiated around the same time as the restructuring initiative to provide an independent perspective on the Company's progress and plans. The restructuring was completed last week and the report was released today. The report includes details on the two completed acquisitions and a review of the Company's overall business plan.

Greenfield Partnership Program
Central to the Company's updated business strategy is the NewMarket Technology (PINKSHEETS: NWMT) (OTCQB: NWMT) Greenfield Partnership Program. Through the Greenfield Partnership Program, NuMobile is part of a $1.6 million contract and $160 million letter of intent signed by China Crescent Enterprises, Inc. (OTCBB: CCTR). This is just one example of the benefits to NuMobile from participation in the Greenfield Partnership Program.

'D' Designator Added to NUBL Ticker Symbol
The fifth letter 'D' designator has been added to the NuMobile ticker symbol to indicate the company has recently executed a reverse stock split. The 'D' designation will remain part of the ticker symbol for 20 days at which time the ticker symbol will change from 'NUBLD' back to its previous ticker (OTCBB: NUBL).

Webcast Thursday, September 9th
NuMobile plans to release a Webcast presentation on Thursday, September 9^th, to provide a detailed business plan update in addition to highlights from the Prime Equity Research report. A link to the Webcast will be posted to the corporate website Investor Relations page at www.numobileinc.com and emailed to the corporate opt-in email database upon release.

Prime Equity Research Report on NuMobile
To review a copy of the initial report or the update issued today, please visit the NuMobile corporate website at www.numobileinc.com or the Prime Equity Research website at www.primeequityresearch.com.

The independent analyst with Prime Equity Research is a CFA® (Chartered Financial Analyst®) charterholder. The analyst has previously conducted research for a number of Western European and North American financial institutions, including Janney Montgomery Scott. NuMobile engaged the analyst and paid for the services prior to any recommendation rating or price target to ensure objective research.

NuMobile Information and Email Newsletter

To learn more about NuMobile and to sign up for company email alerts, please visit the corporate website at www.numobileinc.com.

About NuMobile, Inc. (www.numobileinc.com)

NuMobile is building a portfolio of security and software solutions for the global mobile computing and smartphone market. Through a roll-up strategy, NuMobile plans to acquire and develop mobile computing solutions for a variety of applications, including mobile banking, for the global marketplace. The demand for mobile security and software applications is being driven in large part by the growing number of mobile phone sales into emerging economies that currently do not have substantial access to the Internet via desktop computing. Already in North America, the Company has also forged a partnership in the Chinese market and is developing a plan for the emerging economies of Latin America and East Africa. NuMobile is a SEC fully-reporting public company listed on the Over-the-Counter Bulletin Board.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995
 This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause NuMobile's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information:

Contact:
NuMobile, Inc.
Investor Relations
214-722-3042