(NUBLD) NuMobile Diversifies $20 Million Revenue Objective in Business Plan Refresh With New Timeframe Targets and Improved Growth Potential From China and Africa


FORT WORTH, TX--(Marketwire - September 23, 2010) - NuMobile, Inc. (OTCBB: NUBLD) released a letter to shareholders yesterday from incoming CEO David Lee providing updates on the Company's $20 million revenue objective and refreshed timeline and sales growth initiatives in the Chinese and African mobile computing and service markets. NuMobile is scheduled to release a Webcast presentation tomorrow to provide further updates on its initiatives in the Chinese market preceding its strategic summit meeting in China next week. The Webcast presentation will be posted to the NuMobile website www.numobileinc.com upon release.

Summit Meetings in Shenzhen China Next Week

NuMobile is participating in summit meetings next week in Shenzhen, China, hosted by its Greenfield Partner China Crescent Enterprises, Inc. (OTCBB: CCTR). The meetings will be conducted at the offices of China Crescent's original design manufacturing (ODM) subsidiary and will focus on advancing the previously announced $160 million letter of intent for custom Wi-Fi devices into a definitive agreement. During the meetings, management is expected to review progress on the $1.6 million ODM purchase order the Company received from a confidential Japanese customer for 100 sets of a special purpose Wi-Fi communication device. Based on a formal letter of intent, the Japanese customer has committed to purchase 10,000 of the custom Wi-Fi devices for a total of $160 million over the next three years, subject to the performance of the first 100 sets.

NuMobile has been selected by China Crescent to provide a key proprietary software component for the project. Early customer reports indicate the current contract is on track to support the $160 million letter of intent being consummated into the intended contract that would result in $160 million in combined revenue to China Crescent and NuMobile. The outcome of the meetings will be reported in a Webcast presentation following the meetings.

Incoming CEO Letter to Shareholders

NuMobile released a letter to shareholders from incoming CEO David Lee yesterday addressing the Company's $20 million revenue plan for 2011 and highlighting sales growth initiatives in China and Kenya in East Africa. The letter is available in its entirety on the corporate website www.numobileinc.com or directly here: http://www.numobileinc.com/lts_9_22_10.html.

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About China Crescent Enterprises, Inc. (www.chinacrescent.com)
 
China Crescent is a systems integration service provider that markets technology outsourcing services in China including the sale and service of brand name technologies such as Microsoft, Cisco, IBM, HP and Dell. Following a strategic acquisition last year, the Company expanded its business line to include original design manufacturing (ODM). China Crescent reported $45 million in profitable revenue in 2009 after reporting over $40 million in revenue for both 2007 and 2008 and has set a goal of reaching $100 million in revenue in 2010.

Headquartered in Dallas with operations in Shanghai, Shenzhen, Dalian and Beijing, China Crescent bridges the gap between global business cultures to assist clients worldwide realize the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

About NuMobile, Inc. (www.numobileinc.com)
NuMobile is building a portfolio of security and software solutions for the global mobile computing and smartphone market. Through a roll-up strategy, NuMobile plans to acquire and develop mobile computing solutions for a variety of applications, including mobile banking, for the global marketplace. The demand for mobile security and software applications is being driven in large part by the growing number of mobile phone sales into emerging economies that currently do not have substantial access to the Internet via desktop computing. Already in North America, the Company has also forged a partnership in the Chinese market and is developing a plan for the emerging economies of Latin America and East Africa. NuMobile is a SEC fully-reporting public company listed on the Over-the-Counter Bulletin Board.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995
This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause NuMobile's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information:

Contact:

NuMobile, Inc.
Sales
817-410-5735
sales@numobileinc.com

Investor Relations
214-722-3042
ir@numobileinc.com