SOURCE: NutriOne Corporation

February 26, 2007 09:30 ET

NutriOne Successfully Launches Canadian Operation and Sells Over 600,000 Units

OTTAWA--(Marketwire - February 26, 2007) - NutriOne Corp. (PINKSHEETS: NNCP) announced today that it has successfully launched its Canadian operation with local licensee, Dairy Fresh Farms Inc.

According the initial phase of the market launch of the licensed products, the local licensee, Dairy Fresh Farms, sold over 600,000 units of its two flagship products in a limited target market of Western Canada.

"We are overwhelmed with the acceptance of the initial two dairy products, which appear to have exceeded the Australian's initial phase," said Ian Morrice, CEO of NutriOne. "If the Canadian product release provides us with similar results as in Australia, the company should reach sales of approximately $100 million USD annually within the next 3 years," further added Mr. Morrice.

About NutriOne

NutriOne Corp. is a North-American corporation established to develop a unique, functional food process for the North American consumer. With an ever-increasing active population focusing on healthier life styles there has been a worldwide emergence of a new category of food products referred to as "functional foods." Within functional foods are nutraceuticals which are natural ingredients that add health benefits and help prevent disease. The most common examples include milk fortified with omega-6s and 3s, calcium and vitamin D. The global market for functional foods is estimated to reach over $80 billion USD in 2005. North American consumers are just beginning to become aware of these fabulous foods. Further to this, NutriOne was established to develop, manufacture and sub-license additives to improve the nutritive qualities and functional food values for finished products in the food and beverage industries. The process relates to the production of enhanced baked goods, confectionary, dairy and pet foods.

Important Information About Forward-Looking Statements

All statements in this news release that are other than statements of historical facts are forward-looking statements, which contain our current expectations about our future results. Forward-looking statements involve numerous risks and uncertainties. We have attempted to identify any forward-looking statements by using words such as "anticipates," "believes," "could," "expects," "intends," "may," "should" and other similar expressions. Although we believe that the expectations reflected in all of our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct.

A number of factors may affect our future results and may cause those results to differ materially from those indicated in any forward-looking statements made by us or on our behalf. Such factors include our limited operating history; our need for significant capital to finance internal growth as well as strategic acquisitions; our ability to attract and retain key employees and strategic partners; our ability to achieve and maintain profitability; fluctuations in the trading price and volume of our stock; competition from other providers of similar products and services; and other unanticipated future events and conditions.

Contact Information

  • Contact:
    Ian Morrice
    President and CEO
    NutriOne Corp.