SOURCE: NutriPure Beverages, Inc.

NutriPure Beverages, Inc.

July 12, 2010 09:00 ET

NutriPure Beverages, Inc. Acquires Brenlin Distributorship Effective Immediately

NEWPORT BEACH, CA--(Marketwire - July 12, 2010) - NutriPure Beverages, Inc. (PINKSHEETS: NBVG) announced today that it has purchased 100% of the assets of Brenlin, a privately held distributorship serving the Southern California market. NutriPure will take over control of the operations immediately, Brenlin's current management will remain in place for the near term, and NutriPure and Brenlin have already established plans for expansion of Brenlin's operations and business model.

Brenlin's assets include current inventory, delivery vehicles, customer lists, intellectual properties related to the business and equipment, all furnishings and fixtures, and all items necessary to maintain Brenlin as a stand-alone business. NutriPure will also assume the lease of Brenlin's office and warehouse facilities and the leases/ownerships of the delivery vehicles. Existing Accounts Receivable and Payable will remain with the prior owner and NutriPure will not take on any debt other than the ongoing expenses related to office and warehouse leases and the leases/payments of the delivery vehicles.

Brenlin is an active and profitable distributorship that currently distributes a variety of beverage products including Monster, Rockstar, Redline, Metrx and 5-Hour Energy Drinks, and snack products including Cliff Bars, Tiger bars, Balance bars, Pure Protein, Power Crunch, and Detour. NutriPure plans to immediately expand the Brenlin business and has already engaged consultants to bring in additional accounts. Brenlin will also be instrumental in distributing NutriPure's soon-to-be-launched Nu20 enhanced bottled water products.

NutriPure remains in negotiations with other companies and expects to announce at least one additional key acquisition very soon.

ABOUT NUTRIPURE BEVERAGES, INC.

NutriPure Beverages, Inc. is bringing to market a complete line of nutrient-enhanced bottled water products using a patented process that adds organic nutrients to water without adding masking flavors, colors or sweeteners, yielding premium enhanced water products that contain no calories, no carbohydrates, no colors and no flavors other than pure water. The process is further enhanced using desirable "cold-fill" techniques that save energy and reduce harmful, "plastic chemical leaching" into the product. The company intends to market a full line of nutrient-enhanced water products under the Nu2O label, which will compete with currently available products.

Safe Harbor Statement: This release contains forward-looking statements with respect to the results of operations and business of NutriPure Beverages, Inc., which involves risks and uncertainties. The Company's actual future results could materially differ from those discussed. The Company intends that such statements about the Company's future expectations, including future revenues and earnings, and all other forward looking statements be subject to the "Safe Harbors" provision of the Private Securities Litigation Reform Act of 1995.

Contact Information

  • Contact:
    Kenyatto Jones
    CEO
    NutriPure Beverages, Inc.
    (949) 400-5963