Nutritional High Provides an Update on Its Edible Products Strategy


TORONTO, ONTARIO--(Marketwired - May 4, 2017) - Nutritional High International Inc. (the "Company" or "Nutritional High") (CSE:EAT)(OTCQB:SPLIF)(FRANKFURT:2NU) is pleased to announce an update on the roll-out of its edible product lines.

Jim Frazier, CEO of Nutritional High commented - "I believe that edible products will be the cornerstone of the Company's success. They represent the highest margin marijuana infused products and will be key in driving the Company's profitability as we continue to establish facilities throughout the country. I am excited to employ the expertise that I acquired through my 20 plus years of experience in the manufacture of chocolate products and other foods and confectionaries in order to make Nutritional High's products the standard of the industry."

Please refer to the Company's Facebook page to see the video of Palo Verde's and Nutritional High's staff undertaking test runs of non-medicated products: https://www.facebook.com/NutritionalHighIntl/

Product Types

Initially, Nutritional High intends to target the higher end of the chocolate market segment as it rolls out its edibles. Premium high grade chocolates will be utilized to create unique combinations of infused fruit and nut clusters that will be focused on taste, texture, and consumer experience. Product lines will include gourmet milk chocolates, as well as high quality 70% cocoa dark chocolate. As there are restrictions on the THC content for edible products, the Company has determined that the FLI chocolate products will contain 6 pieces per box. Each piece will have 10 mg of THC which will optimize the margins for the products. These attributes may vary from state-to-state, depending on content restrictions and market dynamics.

Following the roll-out of FLI chocolate products, we will aggressively pursue additional products such as hard candies, gummies and other innovative food concepts that are currently being tested by the Company.

Edible Product Roll-Out in Colorado

While Palo Verde has been focused on production and sales of its bulk oil and vape pen cartridge products, Nutritional High has been working with the Palo Verde staff to plan the roll-out of FLI-branded edible products noted above. To this end, Palo Verde is preparing to accept delivery of semi-automated chocolate enrobing equipment, which is expected to arrive at the plant later this month. Packaging design is near completion and will be introduced once Palo Verde is ready to run its first batch of products in the near future.

In addition to chocolate truffles, Palo Verde will also introduce other chocolate covered products with varying texture and taste attributes. While the primary focus will be long shelf life products, Palo Verde may experiment with shorter shelf life products, such as cookies, to provide a wider product choice to its dispensary clients.

About Nutritional High International Inc.

Nutritional High is focused on developing, manufacturing and distributing products and nationally recognized brands in the hemp and marijuana-infused products industries, including edibles and oil extracts for nutritional, medical and adult recreational use. The Company works exclusively through licensed facilities in jurisdictions where such activity is permitted and regulated by state law.

For updates on the Company's activities and highlights of the Company's press releases and other media coverage, please follow Nutritional High on Facebook, Twitter, Instagram, Google+ or visit www.nutritionalhigh.com.

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This news release may contain forward-looking statements and information based on current expectations. These statements should not be read as guarantees of future performance or results. Such statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from those implied by such statements. Such statements include submission of the relevant documentation within the required timeframe and to the satisfaction of the relevant regulators, completing the acquisition of the applicable real estate and raising sufficient financing to complete the Company's business strategy. There is no certainty that any of these events will occur. Although such statements are based on management's reasonable assumptions, there can be no assurance that such assumptions will prove to be correct. We assume no responsibility to update or revise them to reflect new events or circumstances.

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Contact Information:

Nutritional High International Inc.
David Posner
Chairman of the Board
647-985-6727
dposner@nutritionalhigh.com
www.nutritionalhigh.com