November 30, 2011 08:00 ET

NY/IABC and D S Simon Productions Host "Occupy Wall Street: Threat or Opportunity?" Panel With Prudential, Others on Dec. 7

Live Dec. 7 Panel Will Reveal Exclusive Survey Results on the Impacts of the Occupy Wall Street Movement on Corporate Planning and Communications Strategy -- Register Here:

NEW YORK, NY--(Marketwire - Nov 30, 2011) - The New York Chapter of the International Association of Business Communicators (NY/IABC) and D S Simon Productions will host an evening networking event and exclusive panel titled, "Occupy Wall Street: Threat or Opportunity for Corporate America? A Panel Discussion of What the OWS Movement Means to Corporate Reputation, Corporate Social Responsibility and Corporate Communicators" on Wednesday, December 7, 2011 from 6-8 p.m. ET. Panelists will include:

  • Douglas Simon, President & CEO, D S Simon Productions
  • Martin Murtland, VP & Managing Director, Factiva Communicator, Dow Jones
  • Bob DeFillippo, Chief Communications Officer, Prudential Financial

Additional panelists are to be announced. Registration for the event is available online at:

The event will be held at Dow Jones offices at: 1211 Avenue of the Americas, 3rd Floor, New York, NY 10036. It will be presented as a "show and tell" event in which panelists share their behind-the-scenes best practices and first-hand tips. Specifically, panelists will discuss:

  • Media analysis -- An overview of how Occupy Wall Street has been covered in the media
  • Survey results -- takeaways from an exclusive D S Simon Productions survey of communicators on the affects of Occupy Wall Street on corporate planning
  • New threats and opportunities -- from costs to companies with poor corporate reputations, to potential return on improved reputation
  • Communications strategies to help build public trust in businesses -- from improved social and media relations to revitalized employee communications programs
  • CSR insights -- the role corporate social responsibility can play in countering negative public perception
  • Ideas to help shepherd management through attacks on corporate reputation, plus smart ways to revise existing crisis plans to incorporate OWS threats
  • OWS defense -- what to do when you are targeted by OWS or similar groups
  • New ways companies are responding to a call for change in corporate America

The event is part of a partnership between NY/IABC, D S Simon Productions and geared toward presenting the latest trends, tips and techniques to NY/IABC members and non-members alike.

Those interested in attending the event may REGISTER HERE: A recording of this event will be available in our new video library at

The New York Chapter of IABC is a vigorous organization as dynamic and varied as the city itself. Members come together from a wide variety of industries and communication disciplines to share their expertise with one another through a broad range of activities. As the business communication environment evolves, members find more and more value in NY/IABC.

NY/IABC serves about 400 professional communicators who live and work in New York City and the surrounding areas. Some suburban members hold dual memberships -- in the New York City chapter as well as in the New Jersey, Long Island, or WestFair chapters.

NY/IABC was founded in 1972. Since then, the nature of its membership has evolved and changed to reflect the New York City communication market. While most chapter members are employed in corporate communication, many members represent public relations and marketing communication agencies. Other chapter members are self-employed, typically serving as suppliers of professional services to the corporate market. For more information, visit us online at:, Twitter @NewYorkIABC.

About D S Simon Productions, Inc.
D S Simon is an integrated video production and distribution, broadcast PR and social media video firm. The company partners with corporate and agency clients to develop and distribute impactful video programming to build their brand and reputation, sell products and achieve other corporate/marketing objectives. Services include Internet Media Tours, satellite media tours, corporate and web video, video press junkets, B-roll production and comprehensive distribution options.

Celebrating its 25 year, the company's headquarters and advanced HD studio are in New York with offices in Los Angeles, Chicago and Washington DC. For more information, view its award-winning video blog at; video portal at and website at

An acronym for "Communications Professional Resources Online," is the destination for the answers marketing communications professionals need to be successful, whether they're in PR, IR, corporate communications, marketing or advertising. reaches 63,000+ marcom professionals with its "Daily Headlines" and enjoys over 20,000+ site visitors per month. Its founders include Bruce Merchant, (Chairman & Chief Strategy Officer), Fay Shapiro (Publisher), Todd Fabacher (Chief Information Architect) and Brian Pittman (Content Director). The team brings together a wealth of experience in publishing and services targeted to the business communications sectors -- including advertising, investor relations, public relations and marketing. For further information, visit us online at:, Twitter @commprobiz. Facebook

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