SOURCE: Freudenberg Household Products

Freudenberg Household Products

September 23, 2015 16:47 ET

O-Cedar Scrunge Sampling Events

AURORA, IL--(Marketwired - September 23, 2015) - As the weather turns cooler, professional chefs and amateur cooks alike turn their attention to delicious comfort foods such as ooey-gooey casseroles, and homemade baked goods. After those treats are gobbled up someone has to clean up. O-Cedar® has the perfect recipe for doing the dishes with their newly relaunched Scrunge® Scrub Sponge line.

O-Cedar® is so sure that people will love Scrunge® Sponges they will be distributing free samples at upcoming food fests. Brand ambassadors will be roaming the events handing out free samples at Chicago Gourmet in Millennium Park on Saturday, September 26. Chicago Gourmet is a culinary all-star weekend featuring 180 premiere chefs and restaurants and over 175 wine, beer and spirit makers.

O-Cedar® Scrunge® Sponges are also a proud sponsor of the Texas Trucklandia Fest in Austin, Texas. Texas Trucklandia is a food truck taste-off and trailer crawl with over 60 food trucks participating in various locations throughout Austin. O-Cedar® will be sampling at the Midway Food Park in Westlake on Saturday, October 17.

Sampling at food events makes sense because discerning consumers appreciate quality, in food and what they use to prepare it. "Consumers told us they want a scrub sponge that lasts longer and doesn't pill or fray like the competition. Through our proprietary technology we created a scrub sponge that lasts 20% longer than regular scrub sponges," says Jeff Clark, Sr. Business Development Manager at O-Cedar®.

New and improved Scrunge® scrub sponges offer consumers many advantages:

  • Rinses clean so food particles won't stick, so they are odor resistant
  • Cleans effectively without scratching -- safe for use on Teflon® coated cookware
  • Lasts 20% longer than regular scrub sponges
  • Multi-Use and Heavy Duty varieties available
  • Thicker sponge absorbs more water and unique wave shape makes them easy to grip and use
  • Contemporary consumer preferred colors

Consumers can join the O-Cedar® Facebook community at http://www.facebook.com/OcedarClean to learn more about their products and receive money-saving coupons. Scrunge® is available at HEB, Winn-Dixie, ShopRite, Amazon.com and other retailers. For more information and online purchases visit www.ocedar.com.

About O-Cedar®
O-Cedar®, the category leader in traditional floor care, is part of Freudenberg Household Products, a division of the Freudenberg Group headquartered in Weinheim, Germany. Freudenberg Household Products is a leading international manufacturer of branded goods including household products, and is the leader in virtually all markets in which it competes. The Freudenberg Household Products division has about 3,000 employees globally and is best known in America for its O-Cedar® brand and signature tagline "O-Cedar® Makes Your Life Easier!®"

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Contact Information

  • Cheri Schmidt
    630-270-1450