SOURCE: Oberthur Technologies of America Corp.

Oberthur Technologies of America Corp.

June 11, 2009 20:01 ET

Oberthur Technologies and Dyetron S.A. Team Up to Deliver EMV to Colombia

CHANTILLY, VA--(Marketwire - June 11, 2009) - Oberthur Technologies, one of the world's leading smart card suppliers, and Dyetron S.A, a provider of smart card-based technology solutions for the transportation, communications, government and financial sectors, announced a partnership to provide EMV cards in Colombia. EMV (Europay MasterCard VISA) chip & pin is the global electronic transaction standard that outlines interaction between chip (smart) cards and merchant terminals to ensure worldwide inter-operability.

"Dyetron's local personalization center combined with Oberthur's global expertise in EMV card manufacturing and personalization creates the ideal synergy to deliver EMV migration in Colombia," said Arturo Sesana, General Manager for Dyetron.

Colombia's Superintendencia Financiera has imposed a January 1, 2010 deadline for issuers and merchants to migrate to EMV payment because of rising fraud rates from standard magnetic stripe debit cards. After this deadline, the liability over fraudulent transaction rests solely on the party that hasn't upgraded to EMV -- whether it be the issuer or the merchant.

"This venture will leverage Oberthur's experience gained from the successful EMV migration of over 200 customers worldwide to meet the needs of local banks and credit unions in Colombia," said Martin Ferenczi, Managing Director of the Americas Region of the Card Systems Division, of Oberthur Technologies.

Dyetron will utilize Oberthur's end-to-end common personalization system and will be fully integrated in the worldwide Oberthur network of over 30 services centers. This will allow local banks to migrate seamlessly to EMV and international banks to easily deploy their EMV strategy in Colombia.

About Dyetron

Dyetron S.A., a Colombian company with activities since 1998, specializes in providing technological solutions for the systematisation of processes to increase productivity of enterprises in various areas such as transportation, electronics, communications, healthcare, government and financial sector.

Generating spaces of efficient operations, supported by custom-made developments based on client's needs, the company's main objective is to offer dynamic processes and generate information that assists strategic and administrative decisions in companies.

Since 2004 Dyetron has provided high technology solutions based on smart cards, through a Personalization Bureau which meets the highest quality standards required internationally by the franchises.

Dyetron is a pioneer in the EMV card industry in the local market. Since 2005 Dyetron has accompanied a number of banks in their migration process and have personalized more than 60, 000 cards.

About Oberthur Technologies

With sales of 882 million Euros in 2008, Oberthur Technologies is a world leader in the field of secure technologies. Innovation and high quality services ensure Oberthur Technologies' strong positioning in its main target markets:

Card Systems: One of the world's leading providers of security and identification based on smart card technology and associated services for mobile, payment, transport, digital TV and convergence markets.

Identity: International player for the manufacture and personalization of secure identity documents such as passport, identity card, driving license or health care card -- traditional and electronic -- and associated services for both governmental and corporate markets.

Fiduciary printing: World's third largest private security printer specialized in high security for the production of banknotes, checks and other fiduciary documents in more than fifty countries.

Cash protection: World leader in the emerging market of intelligent systems to secure cash-in-transit and ATM.

Close to its customers, Oberthur Technologies benefits from an industrial and commercial presence across all five continents.


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