PARSIPPANY, NJ--(Marketwired - May 6, 2014) - Buddy Scalera and Matt Balogh of Ogilvy CommonHealth Worldwide (www.ogilvychww.com), the health-behavior experts of Ogilvy & Mather, have been tapped to speak at the Intelligent Content Conference on Life Sciences and Healthcare to be held at the Sir Francis Drake Hotel in San Francisco, CA on May 8 and 9.
Ogilvy CommonHealth Worldwide is a WPP company (NASDAQ: WPPGY) (www.wpp.com). The organization houses and maintains individual Ogilvy CommonHealth and Ogilvy Healthworld brand identities as part of the Ogilvy & Mather (www.ogilvy.com) network.
The inaugural Intelligent Content Conference on Life Sciences and Healthcare will showcase solutions to the complex -- and often unique -- content challenges faced by pharmaceutical, medical device, and healthcare information companies. Mr. Scalera, SVP of multichannel content strategy and Mr. Balogh, SVP, director of technology will give a joint presentation titled "Beyond the Pill: The Promise of Connected Health." Additionally, Mr. Scalera will deliver a solo lecture titled "Flat Earth Theory and How to Inspire Change in Your Healthcare Organization."
For more information on the first annual Intelligent Content Conference Life Sciences and Healthcare, visit: https://www.eiseverywhere.com/ehome/76575/154467/.
Ogilvy CommonHealth Worldwide is committed to creativity and effectiveness in healthcare communications, everywhere. With 56 offices across 32 markets, the group provides marketing services including brand identity and development, clinical trial recruitment, digital/interactive services, direct-to-consumer, direct-to-patient, global integration, managed care marketing, market research and analytics, media planning and buying, medical advertising and promotion, medical education, public affairs and relations, relationship marketing, and strategic consulting. The network also offers scientific communications and publications services through a wholly owned separate legal entity.