SOURCE: Ogilvy CommonHealth Worldwide

Ogilvy CommonHealth Worldwide

October 20, 2015 14:48 ET

Ogilvy CommonHealth Worldwide's Watson and Rooney to present at Medical Advertising Hall of Fame's Young Executives Night Out

PARSIPPANY, NJ--(Marketwired - Oct 20, 2015) - Ogilvy CommonHealth Worldwide (www.ogilvychww.com), the health behavior change specialists of Ogilvy & Mather (www.ogilvy.com), and a WPP company (NASDAQ: WPPGY) (www.wpp.com), today announced Scott Watson and Peter Rooney have once again been asked to each lead a session at the Young Executives Night Out, an educational event held by the Medical Advertising Hall of Fame (MAHF), on October 22 at Convene convention center in New York City.

MAHF was founded in 1996 to honor men and women who have made significant contributions to the medical advertising profession. It also serves to document the history of the industry and attract next-generation talent. Now in its fourth year, the Young Executives Night Out event invites professionals, who have been in the healthcare communications business for an average of two to four years, to attend educational sessions that are small, with about 30 people per room, allowing for intimate, college-like exchanges.

For the second year in a row, Mr. Rooney, EVP, director of client services at Ogilvy CommonHealth Medical Marketing, will lead a session titled "Client Problem Solving." In the assembly, Mr. Rooney will address working with clients, particularly highlighting how to handle client relationships that are especially challenging. Common issues to be highlighted include challenges like "impossible" project requests and how to deal with client requests that fall outside the scope of a job. Mr. Rooney will field questions and problems from the audience and teach participants ways in which they might tackle these everyday challenges.

Mr. Watson, EVP, chief creative officer of Ogilvy CommonHealth, will make his fourth appearance on the MAHF program schedule. Mr. Watson, along with Robin Shapiro, president and chief creative officer of CAHG, will present "Award-Winning Creativity," a program that will deconstruct some of the top creative work in the industry, highlighting for attendees the elements that comprise standout creativity. The session will dissect each aspect of what comprises a great advertisement.

The event will also include seminars on running effective meetings, agency leaders comparing and contrasting a "normal day," selling the work, and content marketing.

Ogilvy CommonHealth Worldwide is committed to creativity and effectiveness in healthcare communications, everywhere. Our global headquarters are in Parsippany, NJ, with additional hubs in New York, London, Paris and Singapore. We maintain multiple additional offices in markets critical to our clients' global aspirations. Ogilvy CommonHealth Worldwide provides marketing services including behavioral insights, content strategy and management, digital, interactive and new media services, marketing analytics and research, media planning and buying, medical education, payer marketing and market access, professional advertising and promotion, public affairs and relations, relationship marketing, sales training development, social media and social listening, and wellness and consumer advertising and promotion. The network also offers scientific communications and publications planning services through a wholly owned separate legal entity. The organization houses and maintains individual Ogilvy CommonHealth and Ogilvy Healthworld brand identities within the marketplace.

Contact Information

  • Contact:
    Beth Paulino
    Kerianne Slattery
    Ogilvy CommonHealth Worldwide
    973.352.1000 tel