SOURCE: The OLB Group, Inc.

February 22, 2007 16:30 ET

OLB Group Announces Engagement of Millennium Interactive for Development of Marketing and Educational DVDs for ShopFast Software

Subscriber Informational Tools to Enhance Network Expansion

NEW YORK, NY -- (MARKET WIRE) -- February 22, 2007 -- The OLB Group, Inc (PINKSHEETS: OLBG), announced today that the company is engaging Millennium Interactive to create marketing and educational videos for ShopFast software. The videos will be part of the marketing package offered to all subscribers that have a store in the ShopFast network. Subscribers will be able to offer all 4 million of the available products utilizing the marketing tools integral to the ShopFast software.

The four videos to be created are:

--  Shopfast.com: 5 Easy Steps Start Up Guide - Bringing the Internet Home
--  100 tips and Tricks on how to Successfully Market Online with ShopFast
--  Making Money with the ShopFast Auction Guide
--  Making Money with ShopFast E-mail Guide
    
The user-friendly DVDs will assist the e-store owner in promoting and marketing the products in their e-store and explaining on how to take full advantage of using the marketing tools that OLB Group offers its subscribers. In addition, ShopFast is planning to offer a variety of computer related and shopping software as an up-sale to the main software product.

To be included on the corporate e-mail list for company updates, press releases and industry updates, please e-mail ir@olb.com.

About The OLB Group

The OLB Group is an e-commerce service provider that delivers fully outsourced private label shopping solutions. We provide our clients with a seamless, end-to-end e-commerce solution, including site creation, hosting, transaction processing, order fulfillment, customer service, sales reporting, as well as a virtual inventory of name-brand products from top-selling categories on the Internet. Our private label shopping site is designed to maintain the unique look and feel of our customer's website, providing seamless e-commerce functionality that keeps users on the on the shopping site at all times. Order fulfillment and customer service are also provided under the brand names of our clients. We remain invisible to the consumer. Our e-commerce platform also enables our clients to create their own online marketing promotions and to customize product content to meet the needs of their online users. Our turnkey online shopping solutions include "ShopFast Direct Shopping Database" or "ShopFast DSD." and ShopFast PC (profit center). For more information, please visit http://www.olb.com, http://www.shopfast.com and http://www.shopfast.net.

About The New Millennium Interactive

MI's multi faceted technology and creative capabilities lets companies communicate their message to any size audience over the net. MI developed several web-based video production offerings: Infomercials, Training seminars, Educational courses, Sales and Product Presentations, and Corporate Videos.

Millennium works with a client's advertising company to provide a complete set of services, including: the ability to help create the idea; identify the talent; write the script; create a storyboard and; shoot and edit the final product.

Legal Notice Regarding Forward-Looking Statements: "Forward-looking statements" may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. The OLB Group, Inc. disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions (including in the information technology and financial information industry), actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies.

Contact Information

  • Contact:
    Ronny Yakov
    The OLB Group, Inc.
    (P) 212-278-0900
    email: Email Contact