TORONTO, ONTARIO--(Marketwire - Sept. 17, 2012) - ole MusicBox, one of the world's largest providers of 100 percent cleared production music in all media, has launched its state-of-the art client website at olemusicbox.com. The site, which boasts leading edge search, service, fulfillment and e-commerce capabilities, replaces the ole MusicBox and clear websites.
Says ole MusicBox CEO Robert Ott, "We've strived for the highest quality in our music content and now we can also deliver the kind of quality, customer service experience that we've wanted for our clients. This new system is transparent, fast and intuitive tech that makes our clients' jobs easier and that operates on any platform they choose to use. Of course, strong personal service will continue to augment the tech and can now be accessed with one click."
When ole acquired MusicBox in 2011, amping its owned-offering to 50,000 tracks, one of the priorities was to combine the company's various websites and improve the client experience by pushing search, project management, fulfillment and e-commerce features to the leading edge.
Ross Hardy, ole's Manager of Production, whose team has been charged with making it happen, notes that the new MusicBox website "brings a flexible environment to clients, including universal platform (PC, Mac, mobile) touch-screen capability, drag and drop playlists, projects and cue sheets where all track information follows without additional client effort. All audio formats are available with format conversion on-the-fly. Project and search result sharing with collaboration for associates or clients is also bundled and can be transferred via e-mail with live links that eliminate bulky files that choke up inboxes. All of this happens in an environment that learns about client preferences for the next time."
ole points out that fulfillment in the digital environment was a big goal and, while intelligent hard-drive delivery is still possible for clients working in the offline environment, cloud delivery and automated delivery are now available up to and including virtual hard-drives.
Clients that need to work on and complete projects at odd hours and who do not have access to a Blanket License Account, can auto-license and pay for tracks using secure e-commerce technology powered by a major bank that automatically delivers files, licenses and invoicing.
Personalized service has been a hallmark of MusicBox. Tech without personalized service would not be MusicBox and Ott comments, "We have a concierge attitude about client service at MusicBox and that's only going to get better given that clients can now click through Skype from their desktop and within a search to get expert assistance from the people who know the library best."
Ott confirms that there has been a lot of internal debate about how to balance access and security: "Clients can explore the library without the need for downloading full-quality files. We're also incorporating various fingerprinting technologies so we can search after the fact, for usage. This is good news for our sub-publishing clients because we are aggressive about full collections for our composers and our sub-publishing clients. We've tried to strike a balance we think meets both needs."
About ole MusicBox
ole MusicBox, with 10 staff in L.A., N.Y. and Toronto, is one of the world's largest providers of 100% cleared production music in all media. The company is committed to quality and offers music in all genres from renowned libraries such as the catalogs of Telemusic, Music House and Omnimusic, among others, and the thousands of available tracks in main owned-brands MusicBox, PromoBox, MusicBox Classics, Auracle, Nelvana Production Music, a repurposing of the elite quality music from the Nelvana show library and Attitude, a cutting-edge library produced by L.A. production music veterans, Cunningham & Lang (Chronic, Killer Edge).
Founded in 2004, ole boasts a team of over 40 experienced industry professionals focused on acquisitions, creative development and worldwide copyright administration. ole has recently entered the Production Music space with operations in the U.S. (MusicBox) and Canada (clear).
ole has been named Canadian Country Music Association's Music Publishing Company of the Year for the past six years and earned the Academy of Country Music (ACM) 2012 Song of the Year Award for "Crazy Girl" (Liz Rose/Lee Brice) and its first Grammy Award in 2009 for Best Country Song, "White Horse" (Liz Rose/Taylor Swift). Other recent notable ole awards include: SESAC 2011 Country Performance Activity Award for "Til Summer Comes Around" (Monty Powell/Keith Urban); three BMI 2011 Most Performed Songs Awards for "Fearless" (Liz Rose, Taylor Swift); "Why Wait" (Jimmy Yeary, Tom Shapiro) and "Let Me Down Easy" (Marty Dodson, Jennifer Hanson, Mark Nesler); 2011 SOCAN Country Music Award for "Make Hay While The Sun Shines" (Steven Lee Olsen, Bruce Wallace); 2011 SOCAN Domestic Television Series Music Award "Busytown Mysteries" (Peter Coulman, Carl Lenox, David Tedesco); and 2011 SOCAN Award for 100,000 Radio Performances of Lighthouse's "Sunny Days" and "Pretty Lady" (Skip Prokop).
The ole catalog includes over 45,000 songs and 40,000 hours of TV music across all genres. ole has completed over $120MM USD in acquisitions, including purchases of music catalogs: Blacktop, Jody Williams Music, Rami Yacoub, Chris Wallin, Rick Giles, Balmur, Keith Follese, Lighthouse, Frank Myers, Dream Warriors, Encore, David Tyson, and Marsfilm Music. ole has also purchased the worldwide music rights for TV catalogs such as WGBH, Cookie Jar, Cineflix, CCI and recently, "The Cat In The Hat Knows A Lot About That."
ole is committed to the creative development of its 60+ staff songwriters, legacy writers and composers and the cultivation of our catalogs and client catalogs. ole has ongoing co-ventures with Last Gang Publishing (Alt Rock), Roots Three Music (Country) and tanjola (Pop/Rock/Urban).
ole is an expert in administrating and sub-publishing music copyrights and has concluded worldwide publishing administration agreements with some of the world's leading songwriters, publishers and film and television producers. adminow, ole's online client account transparency portal, was launched recently and demonstrates ole's commitment to modernizing its client services and to leading-edge IT.
Notable copyrights for ole include Taylor Swift singles "Fearless," "White Horse," "Tim McGraw," "Picture To Burn," "Teardrops On My Guitar"; Pixie Lott's "All About Tonight"; "Legendary Child" by Aerosmith; Rascal Flatts' "Why Wait"; JLS' "Do You Feel What I Feel"; Haley Reinhart feat. B.O.B.'s "Oh My!"; Kelly Clarkson's "Miss Independent"; Britney Spears' "I'm Not a Girl, Not Yet a Woman"; Kris Allen's "Fighters"; Pink's "U + Ur Hand"; 'N Sync's "It's Gonna Be Me"; Backstreet Boys' "Shape of My Heart"; iconic Canadian Olympic theme "I Believe"; Alannah Myles' "Black Velvet"; and Tim McGraw's "Something Like That."