SOURCE: OmniReliant Holdings, Inc.

OmniReliant Holdings, Inc.

August 31, 2010 09:30 ET

OmniResponse Appoints New Vice President of Retail Sales

CLEARWATER, FL--(Marketwire - August 31, 2010) - OmniReliant Holdings, Inc. (OTCBB: ORHI) announces that OmniResponse, Inc., the wholly owned consumer products enterprise of OmniReliant Holdings, Inc., appointed Travis Berger as Vice President of Retail Sales effective August 23, 2010. This role focuses on introducing OmniResponse brands into the marketplace via numerous retail channels. This new position will focus on making OmniResponse brands and products available to consumers on a much larger scale which we believe will lead to additional revenue growth opportunities.

Mr. Berger has successfully transitioned over 70 products into the retail arena in the last five years. Included in his successful product launches include 5-hour Energy®, Perfect Pushup®, Topsy Turvy®, Little Giant® Ladder, and Snuggie®.

Prior to joining OmniResponse, Mr. Berger consulted as a Strategic Category Advisor for Wal-Mart Stores, Inc. In this role, Mr. Berger made recommendations on which direct-to-consumer products the retail giant should vend. Mr. Berger was involved in the entire process from product selection, establishing relationships and strategies with vendors, to facilitating full product launches in stores.

Mr. Berger stated, "After meeting with the entire OmniResponse team, it became very clear to me that this company has a unique vision, driven by very passionate and results-oriented people. I feel confident that I will be able to add immediate value to the OmniResponse team and look forward to building a world class Retail Sales Division."

Robert J. DeCecco, CEO of OmniReliant Holdings, Inc., said, "We are thrilled that Travis Berger has embraced our vision and decided to join our organization. With all his experience in bringing products and brands to market in the direct-to-consumer industry, I can't think of anyone better to lead our team and help build the Retail Sales Division within OmniResponse."

About OmniReliant Holdings

OmniReliant Holdings is a holding Company that has company subsidiaries that utilizes DRTV, live shopping and internet to build brands. The Company, through its subsidiaries, engages in the creation, design, distribution, and sale of affordable products available to U.S. and international consumers. The Company successfully markets its products through various direct response formats, live shopping networks, ecommerce, direct mail, and traditional retail channels.

The corporate offices of OmniReliant are located 14375 Meyerlake Circle Clearwater, Florida 33760. OmniReliant questions may be addressed to Robert J. DeCecco, CEO, at 727-230-1031. For further information visit

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