SOURCE: Omniture

July 15, 2008 08:00 ET

Omniture Appoints Chief Human Resources Officer

Eric McAllister Brings Human Resource Experience From Microsoft and Motorola to Omniture

OREM, UT--(Marketwire - July 15, 2008) - Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, today announced the appointment of Eric A. McAllister as Vice President and Chief Human Resources Officer. With more than 20 years of human resources management in global enterprises, McAllister will lead the company's talent, organization and culture initiatives focused on accelerating the company's global growth strategy. In the last year, Omniture has grown to more than 1,000 employees with offices in 11 countries serving 4,500 customers.

Prior to joining Omniture, McAllister was a senior human resources director at Microsoft Corporation, where he led all human resources and organizational development initiatives for Microsoft's Windows Mobile and Worldwide Retail Sales divisions in addition to maintaining international HR management responsibility for Microsoft's Entertainment & Devices division, which has operations in over 30 countries around the world.

McAllister has held business leadership roles for such companies as Watson Wyatt, Accenture and Hewitt Associates. In these roles, he partnered with leading clients in the high-tech and mobile communications industries to develop and implement HR strategies focused on building talent and organization capability. In addition, he has held senior HR management roles at Motorola Inc. in Japan and in the U.S. where he developed and implemented global leadership and organization development initiatives.

McAllister completed his undergraduate studies at Brigham Young University and received an M.B.A. degree from Northwestern University's Kellogg Graduate School of Management.

"McAllister's large enterprise and international experience will be invaluable as Omniture continues to attract and develop talent domestically and internationally," said Josh James, co-founder and CEO of Omniture. "As we prepare for the next step in Omniture's expansion, he will be instrumental in building the company's organizational capability to support our customers throughout the world."

About Omniture

Omniture, Inc. is a leading provider of online business optimization software, enabling customers to manage and enhance online, offline and multi-channel business initiatives. Omniture's software, which it hosts and delivers to its customers as an on-demand subscription service and on-premise solution, enables customers to capture, store and analyze information generated by their Web sites and other sources and to gain critical business insights into the performance and efficiency of marketing and sales initiatives and other business processes. In addition, Omniture offers a range of professional services that complement its online services, including implementation, best practices, consulting, customer support and user training through Omniture University™. Omniture's 4,500 customers include eBay, AOL, Wal-Mart, Gannett, Microsoft, Neiman Marcus, Oracle, General Motors, Sony and HP.

Copyright (c) 2008 Omniture, Inc. All rights reserved. Omniture and is a registered trademark of Omniture, Inc. in the United States, Japan, Canada, and the European Community. Omniture, Inc. owns other registered and unregistered trademarks throughout the world. Other names used herein may be trademarks of their respective owners.

Note on Forward-looking Statements

Management believes that certain statements in this release may constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933, including, but not limited to, statements regarding our anticipated growth and international expansion. These statements are based on current expectations and assumptions regarding future events and business performance and involve certain risk and uncertainties that could cause actual results to differ materially, including, but not limited to, risks associated with our ability to ensure that our solutions address the specific requirements of our customers, the continued adoption by customers of our services, the significant capital requirements of our business model, our ability to develop or acquire new services and enhance existing service offerings, risks associated with our acquisition strategy and disruptions in our business and operations as a result of acquisitions, the continued growth of the market for on-demand, online business optimization services, changes in the competitive dynamics of our markets, errors, interruptions or delays in our services or other performance problems with our services, our ability to hire, retain and motivate our employees, the adoption of laws or regulations, or interpretations of existing law, that could limit our ability to collect and use Internet user information, expansion of our international operations; and such other risks described in Omniture's quarterly report on Form 10-Q for the three months ended March 31, 2008, and from time to time in other reports filed by Omniture with the U.S. Securities and Exchange Commission. These reports are available on the Investor Relations section of our website at Omniture undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.

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