SOURCE: FORTRUST Data Center Services

FORTRUST Data Center Services

December 02, 2014 10:00 ET

One Denver Data Center Dares to Be Different Among Resource-Guzzling Peers

FORTRUST Reveals Its Strategies for Going Green in New White Paper

DENVER, CO--(Marketwired - Dec 2, 2014) - The data center industry is one of the fastest growing IT sectors, both economically and -- unfortunately -- in energy consumption. As the home of on-demand data and information we've all grown to depend on, data centers require multiple megawatts of power to constantly run and cool an ever-expanding amount of servers. Massive power utilization seems inevitable, but one data center in the Rocky Mountain Region dared to forge another path. 

FORTRUST Data Center in Denver created a "Sustainability (Green) Initiative" back in 2011, launching a company-wide campaign to reduce data center power usage effectiveness (PUE) and create a sustainability-focused culture that is both green and efficient. In less than three years, FORTRUST has managed to reduce its design PUE by a whopping 30 percent. A newly published white paper details how they refined their methodology and reveals the new technologies they've adopted to transform their data center. 

Rob McClary, Senior Vice President and General Manager of FORTRUST, stated, "Because the data center industry is growing so quickly and because we traditionally use so much power, it's every data center's responsibility to do what we can to reduce our -- and by extension our customers' -- environmental impact. When it comes to how we as an industry utilize precious resources in the future, we're all in this together."

The white paper sets out to prove that a highly capable data center can maintain constant uptime while still contributing to a sustainable environment. Despite their ongoing evolution in pursuit of greater efficiency, FORTRUST hasn't experienced a single critical systems outage for 13 years running at its Denver data center. By showing how it can be done, FORTRUST hopes the white paper encourages other organizations to join them in their effort to reduce their energy consumption and carbon footprint while still growing their business overall.

FORTRUST is one of the most progressive high-availability data center services providers in North America, serving clients across the globe who depend on colocation services for a critical lifeline of their business. FORTRUST Denver is the largest data center in the region with over 300,000 square feet and 34 megawatts of data center capacity. FORTRUST offers agile, reliable, sustainable and secure raised floor and modular data center capacity for any-size enterprise supported by optimal power infrastructure and connectivity to safeguard mission-critical business services. FORTRUST is the only data center in Colorado to offer a hybrid colocation solution consisting of traditional raised floor and high density Data Modules, along with the most advanced data center technologies available. FORTRUST Denver is the only Tier III Design Certified data center services provider in Colorado, as well as the only data center services provider in Colorado to be awarded a Management & Operations Stamp of Approval from the Uptime Institute, the current standard for operations in the data center services industry. Since opening its doors, FORTRUST has had continuous critical systems uptime for more than 13 years. In addition to the national headquarters in Denver, FORTRUST has data center locations in Phoenix, Arizona and Edison, New Jersey.

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