SOURCE: One Face One Race

One Face One Race

June 22, 2011 09:11 ET Giving Away $1,000; People Flock to Wear T-Shirt of a Stranger, Promote Unity

Customers in 70 Countries Have Already Uploaded Their Mug Shots to the T-Shirt Company Cranking Out Mystery T-Shirts Under a Unifying Global Theme

TUAM, IRELAND--(Marketwire - Jun 22, 2011) - today announced it is giving away $1,000 in cash to boost awareness for its one of a kind T-shirts.

The promotion is open to anyone who uploads a profile photo to the company's database of facial images used for the printing of its signature mystery T-Shirts.

With over a thousand photos uploaded to from every continent, each T-shirt sold features a randomly selected profile photo, first name and year of birth. Once used, a photo will never be used again, making each T-shirt absolutely unique.

The twist? The person to appear on the T-Shirt won't be revealed until the T-shirt arrives on the customer's doorstep.

"By shopping for, and wearing a stranger on a T-shirt, our customers take part of a buying process that is free from discrimination, and that doesn't consider appearance, race, gender or ethnicity," says Adie Lynch, founder of One Face One Race.

In a time of conflict, racial divide and global unrest, One Face One Race strives to provide more than just a hip T-shirt, but also a vehicle for individuals to make a difference and promote a global message.

"By giving away $1,000 we hope to encourage photo submissions from around the world -- and more people wearing and talking about our exclusive T-Shirts," says Adie Lynch.

One Face One Race® is the brain child of Adie Lynch from Tuam in County Galway, Ireland. He credits the success of his business to the global networks made possible by technology in a world without borders.

"Logistically, it would have been impossible for my business to print on demand from our location. In partnering with Printfections, a printer with facilities in California, Colorado, and New York, we are able to promote our message and provide T-Shirts to a global audience," says Adie Lynch.

For learn more about the company, and the promotion, please visit

One Face One Race, celebrating differences of our multi-cultural world by providing products that feature randomly selected profiles from their global facial database. One Face One Race® started accepting profile photos in 2008 at the St Kilda Festival in Melbourne, Australia. They now have over 1,600 photos from over 70 countries.

Contact Information

  • Media Contact:
    Adie Lynch
    Phone: +353863083679