SOURCE: Online Marketing Summit

Online Marketing Summit

November 19, 2010 10:30 ET

Online Marketing Summit Adds Social Media University; Announces Biggest Lineup Yet for 2011 Annual Conference

OMS Expands to Full Business Week, Making It One of the Largest Educational Conferences in the World Aimed at Helping Marketers Master Online Marketing and Social Media Best Practices; Disney, IBM, Dell, Intel, Cisco, Google Among Hundreds of Presentations Scheduled for Downtown San Diego in February 2011

SAN DIEGO, CA--(Marketwire - November 19, 2010) - The Online Marketing Summit (OMS), the premier online marketing educational event, today announced its biggest lineup in its six-year history, including the addition of Social Media University, an all-new daylong event geared toward training social media professionals.

Hosted by ClickZ, this year's conference will take place from Feb. 7-11, 2011, at the Westin Hotel in San Diego's historic Gaslamp Quarter. To register, please visit

With this year's event, OMS expands to a full business week of exclusive programming, including pre-conference workshops, best practice sessions, personalized advice, interactive labs, peer networking events and more. More than 1,000 marketing professionals -- from managers to CMOs -- are expected to attend.

Highlights of OMS Annual 2011 include:

  • Detailed case studies from major brands such as Disney, IBM, Dell, Intel, Cisco, Google, and many more
  • An array of high-profile keynote speakers, including social media experts Brian Solis and Jay Baer, as well as Scott "Scooter" Braun, who helped catapult pop singer Justin Bieber to fame through viral and social marketing techniques
  • The addition of a third day of advanced search engine strategies presented by Search Engine Strategies and ClickZ
  • All-new content and a fresh line up of speakers -- covering topics such as social media, email, search engine marketing, mobile, demand generation, analytics, integrated marketing and more
  • The addition of the Social Media University, which includes certification and is presented in partnership with the Social Media Club
  • A pre-conference Training Day featuring seven half-day and full-day intensive workshops offered by the Online Marketing Institute

"This is truly the 'greatest marketing show on earth,'" said Aaron Kahlow, founder of the Online Marketing Summit. "Based on attendee feedback and the evolving needs of today's online marketer, we felt it was important to present as much in-depth content as possible."

Since 2004, more than 10,000 marketers nationwide have attended an OMS event. The annual summit is now one of the largest global education conferences in the world for online marketing. While other conferences are focused around a trade show, OMS is centered around content and networking, with limited trade show space, Kahlow said.

This year, OMS hired Hope Hopkins as its director of content to oversee the quality of all presentations. Hopkins was previously with, a prominent online marketing publication.

"I attend many conferences every year, and OMS is easily one of the best," said Jason Baer, a social media expert and co-author of the upcoming book, The Now Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social. "Aaron and his team understand the importance of great content and interactive networking. I'm looking forward to it."

By signing up before Nov. 30, attendees can save 20 percent through an early bird discount. For more information on OMS, please visit

About the Online Marketing Summit (OMS): The Online Marketing Summit is truly unique from any other conference. There are no salesmen, no exhibitors/booths and no pitching allowed. This educational environment facilitates incredible learning, networking and collaboration opportunities amongst like-minded marketing peers. OMS is singularly committed to its mission to educate marketers on the emerging best practices of online marketing. More than 10,000 marketers have learned, collaborated and networked at OMS events over the last few years. For more information, visit

About ClickZ
ClickZ is the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference in the world, online or off. From search to social, technology to trends, ClickZ's coverage is expert, exclusive, and in-depth. For more information, visit

Contact Information

  • Mike Angiletta