SOURCE: Online Marketing Summit

Online Marketing Summit

December 14, 2010 13:12 ET

Online Marketing Summit and SES Partner for 'Search & Social Media Accelerator' at OMS Annual 2011

All-Day Session to Focus on Advanced Techniques in Search Engine Marketing and Social Media

SAN DIEGO, CA--(Marketwire - December 14, 2010) - The Online Marketing Summit (OMS), the premier online marketing educational event and hosted by ClickZ, today announced that it has partnered with SES Conference & Expo, the leading authority on search engine marketing, to offer an all-day search and social media workshop at the annual OMS conference this February.

Called "SES Search & Social Accelerator," the workshop will be held on Day 3 of the conference, scheduled for Feb. 7-11, 2011 in San Diego. The workshop is designed for seasoned marketers who want to learn how to drive better results through search engine marketing and social media. It will also examine how the two disciplines can be integrated together for maximum impact.

"As search and social marketing converge, a number of new techniques have developed for practitioners both at the creative level and execution," said Michael Grehan, VP and Global Content Director for Incisive Media, which produces the SES Conference series. "'Accelerator' is designed to bring seasoned marketers up to speed on all the new developments in the industry."

Day 3 begins with a keynote by Mike Chertudi, Sr. Director of Online & Demand Marketing for Adobe, and follows with 18 expert sessions across three different tracks. Select session titles include:

  • PPC Beyond Search: New Ad Formats, Display and Facebook -- Kevin Lee, co-founder of Didit
  • Content Marketing Strategy -- Lee Odden, president of TopRank Online Marketing
  • SEM Veterans: Tools of the Trade -- Rand Fishkin, CEO of SEOMoz.org; and Ray Comstock, director of SEO at BusinessOnline
  • Next Gen YouTube Marketing -- Jonathan Allen of SearchEngineWatch
  • Local + Social: The Future of Promotions -- Greg Stewart, president at 15Miles

For a full list of session titles, visit Day 3 at www.onlinemarketingsummit.com.

Now in its sixth year, the Online Marketing Summit is an education-focused global conference and summit that brings together leading minds in the online marketing industry. The event is one of the largest educational conferences of its kind, including best practice sessions, personalized advice, interactive labs, peer networking events and more. More than 1,500 marketing professionals -- from managers to CMOs -- are expected to attend.

"SES is the leading authority on search engine marketing and we're proud to have them as part of our conference," said Aaron Kahlow, founder of the Online Marketing Summit. "This workshop is a result of our marketers telling us they wanted more advanced content to help meet their evolving challenges."

For more information on OMS, please visit www.onlinemarketingsummit.com.

About the Online Marketing Summit (OMS): The Online Marketing Summit is truly unique from any other conference. There are no salesmen, no exhibitors/booths and no pitching allowed. This educational environment facilitates incredible learning, networking and collaboration opportunities amongst like-minded marketing peers. OMS is singularly committed to its mission to educate marketers on the emerging best practices of online marketing. More than 10,000 marketers have learned, collaborated and networked at OMS events over the last few years. For more information, visit www.onlinemarketingsummit.com.

About SES Conference & Expo: Part of Incisive Media, SES Conference & Expo is the leading global event series that educates delegates in search and social marketing, putting a special focus on tactics and best practices. SES Events provide instruction from the industry's top experts, including representatives from the major search engines themselves. For more information, visit SES.

About ClickZ: Part of Incisive Media, ClickZ is a unique resource for digital marketing news, information, commentary, advice, opinion, and research.

Contact Information

  • Mike Angiletta
    415-254-8016