SOURCE: OnRequest Images

June 12, 2006 11:00 ET

OnRequest Images Introduces New Custom Library™ Photography Packages

"JumpStart" and "Build Your Brand" Packages Make It Quick and Easy to Create Custom Image Libraries That Build Brand Equity

SEATTLE, WA -- (MARKET WIRE) -- June 12, 2006 -- OnRequest Images, the world's leading provider of OnBrand custom imagery, today announced the introduction of two new product packages to make it easier and more economical for corporations and creative agencies to build OnRequest Custom Libraries™ of images that reflect the unique attributes of their brand. The "JumpStart" package provides companies with a simple way to start building their own custom image library, which can be defined, shot, and delivered within a short timeline. The "Build Your Brand" package was designed to provide companies with a more complete image library solution, providing corporate brand managers with all of the tools and services they need to integrate a collection of custom imagery into their brand building efforts.

"Our experience in building custom libraries of OnBrand imagery for major brands and agencies has led to the development of these comprehensive, yet simple packages," said David Norris, chairman and CEO of OnRequest Images. "These two product packages make it quick and easy for any company or agency to get started with their own custom image library and bring their brand to life with stunning, OnBrand imagery."

The "JumpStart" package provides a complete Custom Library of images that can be used to support new product launches, breathe new life into stale corporate marketing collateral, or even to unify various corporate subsidiaries under a common visual framework. From a comprehensive image needs assessment that analyzes a brand's specific image requirements to the production of a core set of images to meet those objectives, JumpStart provides companies with a solid starting point for their own custom library.

JumpStart includes the following services:

--  30 custom images (10 core images with two variations for each)
--  Talent selection and art direction
--  Full pre-production services, including talent, locations, stylists,
    and propping
--  Post-production services, including editing, retouching, and color-
--  Industry exclusivity for selected images
--  Trademark licensing needs identification and verification
--  Two-year, unlimited world-wide usage license
--  100% satisfaction guarantee
The "Build Your Brand" package is designed for companies who are committed to tightly integrating imagery with their branding objectives. Build Your Brand includes everything included in the JumpStart package plus the following full service solutions:

--  Comprehensive image needs assessment and shot list planning
--  Custom photography portfolio review and photographer selection to
    complement a company's existing style guide
--  Comprehensive library and shot planning by an OnReqeust Images Brand
    Imagery Consultant
--  75 Custom Images (25 core with two variations for each)
--  An OnBrand Photography Guide™ that provides a blueprint for proper
    image usage
--  OnRequest Image Manager™ asset management solution;
--  Industry exclusivity for selected images
More details about these two image library programs can be found by visiting the OnRequest Images website at or by calling 877-202-5025.

About OnRequest Images

OnRequest Images is the world's leading provider of OnBrand custom imagery that enables leading marketers to build stronger brands by using custom imagery, shot to specifications, while lowering image costs. Leveraging its pioneering technology, OnRequest Images produces high-end, custom photography using a network of over 1,600 world-class photographers in more than 53 countries. OnRequest Images is privately held and headquartered in Seattle, with offices in New York, Chicago, Los Angeles, San Francisco, Dallas and Denver. For more information, call 877-202-5025 or visit

Contact Information

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