Ontario Convenience Stores Association (OCSA)

Ontario Convenience Stores Association (OCSA)

May 13, 2013 08:00 ET

Ontario Convenience Stores Launch In-Store Contraband Awareness Campaign in London and Windsor

TORONTO, ONTARIO--(Marketwired - May 13, 2013) - The Ontario Convenience Stores Association (OCSA) is launching a contraband tobacco awareness campaign in London and Windsor area convenience stores today.

The campaign features an interactive tablet that will allow customers to send a letter to Ontario Minister of Finance Charles Sousa and Premier Kathleen Wynne directly from the store.

The letter encourages the Ontario Government to follow through on its commitments to fight contraband tobacco. Contraband tobacco is sold without proper taxation and age verification, making it accessible to youth. Not only does the sale of contraband hurt small business and government through tax evasion, it contributes to organized crime schemes and the deterioration of community safety.

The tablets will be featured specifically in Dwight Duncan's former riding of Windsor-Tecumseh and Chris Bentley's former riding of London West. Both seats are currently vacant. Should the budget pass, by-elections will likely take place in these ridings in the near future.

"This campaign is a way for our retailers to engage local customers about the perils of contraband tobacco-not only its effects on small business owners but the loss of government revenue, the effect on public safety and the increase in youth access to illegal tobacco," says Dave Bryans, CEO of the OCSA.

The tablet campaign builds on OCSA's municipal anti-contraband tobacco initiative across Ontario. Over 70 communities representing over 40% of the population of Ontario have passed motions in support of the campaign-including both London and Windsor City Councils.

The Ontario Convenience Stores Association (OCSA) represents more than 7,000 convenience store operators throughout the province who are committed to Responsible Community Retailing. More than 3 million people visit convenience stores in communities across Ontario every day.

Contact Information

  • Ontario Convenience Stores Association (OCSA)
    Lindsay Doyle or Katlyn Harrison