OnTrak Software to Feature Point-of-Sale Marketing Management Products at WSWA 2011

Visit WSWA Booth #222 to Learn About OnTrak's Internet-Based Tools for Beverage Menus and Samples


CINCINNATI, OH--(Marketwire - April 6, 2011) - OnTrak Software, the only provider of Web-based software to help wholesale beverage distributors track, measure and manage their point-of-sale marketing campaigns and materials, today announced it will exhibit at the Wine & Spirits Wholesalers of America (WSWA) 68th Annual Convention & Exhibition at the JW Marriott Orlando on Sunday, April 10th and Monday, April 11th.

OnTrak Software delivers significant value to wholesale wine and spirits distributors with easy-to-use products that improve the profitability of point-of-sale marketing, save time, money and increase supplier bill-back recovery, and offer detailed reporting for quick analysis and return-on-investment. WSWA attendees can visit OnTrak at Booth #222 to learn more about this one-of-a-kind suite of software products, including:

  • MenuTrak™ - Automates the entire custom beverage menu creation process and tracks and recovers 100 percent of supplier bill-backs.

  • SampleTrak™ - Records and reports on beverage sampling and tastings including what was sampled, where and to whom, and correlates this information to sales results; tracks and recovers 100 percent of supplier bill-backs.

  • SignTrak® - Manages and controls the entire custom and temporary POS signage process from order to display; measures sales results vs. POS investment and improves supplier bill-back recovery.

  • PermaTrak® - Provides central inventory control and real-time asset management for permanent POS signage including: neon, plastic and metal signs, coolers and displays.

For more information on the WSWA event, visit http://wswa.org/meetings.php?EventID=10.

About OnTrak Software
OnTrak Software is a technology company that develops software solutions for the alcohol beverage industry. OnTrak's solutions help beer, wine and spirits distributors track, measure and manage their point-of-sale marketing campaigns and materials, including: custom and permanent signs and displays, beverage menus and beverage samples. OnTrak solutions improve the profitability of point-of-sale marketing, save time and money, increase supplier bill-back-recovery, and provide detailed reporting for quick analysis and return-on-investment. Based in Cincinnati, Ohio, OnTrak Software is privately held. Visit www.ontraksoftware.com or call 800.513.9194.

©2011 OnTrak Software. All rights reserved.

Contact Information:

Press Contact:
Matthew Zintel
Zintel Public Relations, LLC

317.848.8804