SOURCE: OpenAmplify


December 03, 2013 10:00 ET

OpenAmplify Announces First Integration With Zendesk for TRIBES™ Social CRM Solution

TRIBES for Zendesk Automatically Captures Live Customer Service Cases From Across the Whole of Twitter and Facebook

SAN FRANCISCO, CA--(Marketwired - Dec 3, 2013) - OpenAmplify, a Zendesk integration partner, today announced the launch of TRIBES, its new social CRM (Customer Relationship Management) solution. 

Starting today, joint customers can install TRIBES from Zendesk's app Marketplace. TRIBES will allow them to greatly and instantly expand their social reach -- automatically creating tickets from live customer service conversations and support requests happening across the whole of Twitter and Facebook. TRIBES uses OpenAmplify's multi-patented NLP technology to analyze the actual meaning of social conversations and brand mentions.

"We are excited to partner with Zendesk, who has set a high standard for beautiful and simple customer care software. TRIBES complements this approach by automatically delivering only the social posts that are actionable by customer care agents," said Michael Petit, Co-founder and CEO of OpenAmplify. "While social media strategy is a company-wide mission, we know brands that get social customer care right see obvious business value and immediate ROI."

"OpenAmplify shares our commitment to delivering exceptional customer service experiences," said Conan Reidy, vice president of business development at Zendesk. "Like Zendesk, TRIBES strives to ensure that the customers who ask for help are quickly identified by those who can help them. With this announcement, we look forward to providing joint customers with the ability to effectively scale social customer care programs."

Joint customers can install TRIBES for a 14-day free trial. Zendesk Admin Users can download TRIBES from the Apps Marketplace, under the CRM category. To get started, go To learn more about TRIBES, please visit

About OpenAmplify
OpenAmplify ( is a leader in big data Text Analysis and Natural Language Processing (NLP) solutions. Based on its multi-patented NLP platform, OpenAmplify has a range of products and solutions that powerfully connect brands with the actionable part of the social conversation -- delivering instant value in the areas of social CRM, lead generation, social analytics and insight.

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