CMO Academy

August 20, 2013 08:00 ET

Opening the Boardroom Doors for Emerging CMOs

CMO Academy Gives SR Marketers the Essential Resources Needed to Enter the C-Suite

NEW YORK, NY--(Marketwired - Aug 20, 2013) - As marketing rapidly evolves, senior marketing leaders are faced with more challenges and opportunities than ever before. By creating the CMO Academy, The American Marketing Association, The Hayzlett Group, and MarketFrames Group are offering a breakthrough resource to director level marketing leaders to not just survive but thrive.

The CMO Academy offers hands-on courses that combine interactive presentations and exercises with the goal to understand and master the most important marketing issues and proven solutions. Course attendees will leave with a laser-focused vision on how to connect their business objectives with best practice marketing strategies. Led by high-profile, experienced and innovative instructors, the CMO Academy's breakthrough courses lay the groundwork for attendees to survive and thrive in today's marketing.

"Marketing is constantly changing: the economic landscape, the way we do business, and how we connect with customers. The CMO Academy presents participants with a blueprint on how to navigate the marketing and business landscape as they move ahead in their professional careers," said Dennis Dunlap, Chief Executive Officer of the American Marketing Association.

"We are excited to introduce the CMO Academy to the future leaders of marketing and present the industry with the next generation of marketing executives," said Global Business Celebrity and CEO of the Hayzlett Group Jeffrey Hayzlett. Utilizing our courses, attendees will be able to take advantage of resources that have remained exclusive to the c-suite. Our academy presents a game-changing way for leaders to elevate their careers in the fast paced world of marketing today."

"The CMO Academy provides the skills and tools that will allow attendees to systematically diagnose, design, and run high-impact marketing operations. We've developed the CMO Academy to help the change agents in the marketing world develop the right skills quickly and efficiently. The knowledge taken from CMO Academy courses will have a significant impact on the way the attendees run marketing, conduct business, and further their careers," said MarketFrames President Andrew Tallian.

Registration for the CMO Academy is open at; the first course will take place in Chicago, IL September 19-20th, 2013 and will be followed by courses in New York City, NY in November 2013 and Los Angeles, CA in February 2014.

About the American Marketing Association
The American Marketing Association (AMA) is the largest marketing association in North America with a global network of over 30,000 members. It is a professional association for individuals involved in the practice, teaching and study of marketing worldwide. As the leading organization for marketers, AMA is the trusted go-to resource for marketers and academics. AMA is counted on as the most credible marketing resource where members can stay relevant with knowledge, training and tools to enhance lifelong learning and obtain valuable information and connections. For more information on the American Marketing Association, please visit

About The Hayzlett Group
Jeffrey Hayzlett founded The Hayzlett Group to leverage high growth businesses on the path to success, adding zeros to their bottom line and offering unique value propositions meeting targeted conditions of satisfaction. Hiring an experienced and diverse team from around the globe, The Hayzlett Group offers clients innovative and strategic services for key industry verticals. Through business and marketing consultancy, event and keynote speaking, social media marketing and traditional public relations (serviced through sister company, TallGrassPR), The Hayzlett Group's ability to identify and achieve key targets and metrics is revolutionizing the way high growth companies do business.

About MarketFrames Group
MarketFrames helps marketing leaders to Make Marketing Work. Using a mix of professional development programs, consulting engagements, and proprietary marketing models and tools, MarketFrames helps marketers achieve profitable growth through efficient and effective marketing organizations, operations and investments. Founded in 2003, MarketFrames has worked with clients in the U.S. and around the world to harness disruptive changes and opportunities. MarketFrames transforms marketing, bridging the gap between traditional, silo-oriented marketing and the knowledge-powered network that is the winning marketing today. For more information on MarketFrames, please visit

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