Operation Eyesight Universal

Operation Eyesight Universal

December 01, 2011 20:00 ET

Operation Eyesight Universal: Give a Holiday Gift Truly Worth Giving

CALGARY, ALBERTA--(Marketwire - Dec. 1, 2011) - Gift wrap and ribbons are stacked to the rafters. "Jingle Bells" is in heavy rotation on radio stations. And hunting for a parking spot around the local shops could be the newest reality television show. It's the holiday season!

Avoid the usual busyness this season by giving something truly extraordinary - the gift of sight. For a donation of just £20, you can provide a person in India or Africa with a sight-saving cataract surgery.

In the developing world, restoring sight means restoring life. By treating and preventing blindness in the world's most vulnerable people, Operation Eyesight Universal gives children, women and men the opportunity to go to school, work or take care of their families.

"More and more we hear that people are looking for a simple yet meaningful way to give to others who have so much less in our world," says president and CEO Pat Ferguson. "The great news is that 80 percent of blindness is treatable, so giving the gift of sight makes a life-long impact for people threatened or affected by avoidable blindness."

Making a difference this holiday season is easy. Simply donate online at www.operationeyesight.com/uk or mail a cheque payable to Operation Eyesight UK, Sterling Hay, 100 Pall Mall, London SW1Y 5HP.

Operation Eyesight, a Canada-based international non-governmental organisation, has worked to fight avoidable blindness for almost 50 years. It expanded its fundraising operations to the United Kingdom this year - an organisation governed by UK-resident trustees. Operation Eyesight currently works in India and the African countries of Ghana, Kenya, Rwanda and Zambia - places where blindness can be deadly, especially to those who are young, old or poor.

Operation Eyesight is dedicated to the prevention and treatment of avoidable blindness in parts of the developing world. It works with medical professionals and communities in Africa and India to help provide quality eye care programs and sustainable community development. Since 1963, through the support of its donors, millions of the world's poorest people have had their sight restored or protected. To learn more about Operation Eyesight's work, visit www.operationeyesight.com.

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