SOURCE: Infonetics Research

November 15, 2007 14:25 ET

Opportunity abounds in content security space, says new study by Infonetics Research

CAMPBELL, CA--(Marketwire - November 15, 2007) - Content security vendors with the broadest portfolios will capture the most customers, contends Infonetics Research in its new "User Plans for Content Security" study, suggesting a real opportunity exists for vendors who offer a wide variety of device types -- including unified threat management (UTM), intrusion prevention system (IPS), standalone, and network-integrated devices.

The study, which features a scorecard with user ratings of 6 leading content security manufacturers (Cisco/IronPort, IBM/ISS, Juniper, McAfee, Symantec, SonicWALL, and Trend Micro), also indicates there is ample opportunity for new vendors to enter the fragmented content security space, because the market is in need of more highly integrated and higher-performance products.

"Most organizations cobble a content security solution together over time from a variety of different components, typically as a reaction to new threats, and while this may give them good protection at the time of implementation, it's expensive and unmanageable over the lifetime of the products," said Jeff Wilson, principal analyst for network security at Infonetics Research and lead analyst for the study.

Other highlights from the study:

--  The 2 emerging areas generating the most buzz in the content security
    space are data leakage prevention (DLP) and application visibility and
--  The top drivers for adopting content security solutions vary between
    small, medium, and large organizations, but overall, the 3 key drivers are
    data loss, business continuity, and regulations/compliance
--  Cost is the number-one barrier affecting customer deployment of new
    content security solutions
--  Spam protection is a key area where more small and medium
    organizations report the threat as critical compared to large
--  Controlling Web access is still a major issue for companies of all
    types and sizes
--  Cisco and Symantec are the mindshare leaders in the content security

Infonetics' study provides in-depth analysis on organizations deploying content security over the next 2 years, and their plans for protecting against Web, IM, and e-mail threats, and from viruses, spyware, malware, and other content-related attacks. The data is based on interviews with purchase decision makers at 240 small, medium, and large organizations from a wide variety of vertical markets. The study covers trends, drivers, barriers, deployment plans, product and service preferences, expenditures, manufacturer and service provider selection criteria, and more.

Download excerpts and report highlights at For sales, contact Larry Howard, vice president, at or +1 (408) 583-3335.

Infonetics Research ( is an international market research and consulting firm specializing in data networking and telecom. Services include market share and forecasting, end-user survey research, service provider survey research, and service provider capex analysis.

Contact Information

  • Press Contact:
    Jeff Wilson
    Principal Analyst, Network Security
    Infonetics Research
    Email Contact