May 14, 2013 09:00 ET

OpTier Recognized for Technology Excellence in Latest EMA "DevOps" Report

NEW YORK, NY--(Marketwired - May 14, 2013) -  OpTier, the leader in Application Performance Management (APM), end-to-end Big Data Analytics and IT Operations Analytics (ITOA), announced today it was highlighted in the newest analyst report from Enterprise Management Associates (EMA) titled "DevOps for a New Millennium: A Lifecycle Perspective Supporting Business Growth in an Altered Economy."

Authored by EMA's Research Director for Application Management, Julie Craig, the April 2013 report combines extensive market research, vendor profiles, and customer case studies to explore how the rise of agile development and iterative deployment is redefining how businesses take applications and services to market.

The report evaluated 12 vendors across the six DevOps different phases and found that only four provided value propositions that span the entire application lifecycle. OpTier was one of the four, alongside IBM, who delivered capabilities across the full DevOps spectrum and was lauded for its innovative Application Performance Management (APM) and Big Data Analytics (BDA) solutions.

DevOps, a coalescence of development and operations, has emerged as a modern-day software development approach governing the communication, collaboration, and integration between software engineers and IT operations professionals. The evolution of DevOps and its increasing importance in the software sector is a result of contemporary market demands that place a premium on accelerated time-to-market cycles.

The DevOps cycle spans six phases including Assess, Design, Develop, Test, Deploy/Release, and Manage. The new DevOps paradigm, according to the report, has "evolved as a far more cross-functional, collaborative, and lifecycle-focused activity than traditionally understood." This model is far more effective for supporting the agile practices and business criticality that characterize today's application delivery systems.

"One of OpTier's key differentiators is its value proposition across the application lifecycle," said Julie Craig. "Because of the application visibility delivered by the APM and BDA solutions, OpTier showed very well in EMA's recent DevOps research report."

OpTier is uniquely positioned to support the new millennium of DevOps due to its patented Active Context Tracking™ (ACT) technology which provides unprecedented visibility across complex technology environments. Arming both development and operations teams with critical application intelligence allows OpTier to support dynamic and agile development cycles.

"Our enterprise customers are interested in streamlining development cycles in order to keep pace with rapidly evolving customer needs," said Andrew Wild, president at OpTier. "Our proven ability to support the complete DevOps lifecycle dramatically helps our clients deliver timely and differentiated customer experiences. Accelerating time-to-value is a core tenant in everything we do."

"OpTier's comprehensive application visibility can help improve communication across diverse IT teams by enabling them to view users and transactions in a single, common tool," said Craig. "It can also promote communication across IT and Line of Business with specialized dashboards specifically designed for each constituency. Business users can see customer conversions, for example, in context to trends and comparisons over time. OpTier's recent introduction of a SaaS-based alternative gives enterprises an additional consumption option for enterprise-grade operational and business intelligence."

To download the free EMA DevOps report, visit

About OpTier
OpTier, headquartered in New York, is the leader in Application Performance Management, IT Operations Analytics and Big Data Analytics, analyzing billions of business transactions daily. With transactions in its DNA, OpTier offers an analytics-driven enterprise class APM solution, an industry-leading Big Data Analytics platform, and empowers businesses to uncover the truth behind their transactional data. This actionable intelligence provides global 1000 enterprises -- such as Aflac, Deutsche Bank, HSBC, Morgan Stanley, O2 and Wells Fargo -- with insights that drive business growth, operational productivity and customer satisfaction. To learn more about OpTier, visit

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