SOURCE: Optify

Optify

April 30, 2013 12:13 ET

Optify Appoints Chris Hundley as Chief Technology Officer

Optify VP of Product Development Brings 15 Years Engineering Experience to Lead Product, Development, Operations and Account Services Teams

SEATTLE, WA--(Marketwired - Apr 30, 2013) - Optify, the leading provider of digital marketing software for agency marketers, today announced the appointment of former VP of Product Development, Chris Hundley, as Chief Technology Officer. Hundley will lead the company's product, development, operations and account services teams and drive Optify's overall technology strategy as the company continues to innovate in solutions for digital marketing.

"As one of the original Optify employees, Chris has played a vital role in shaping our product and our vision for Optify in the digital marketing space from the very beginning," said Rob Eleveld, Optify CEO. "He's a true technologist and a proven strategist and leader, and we couldn't be happier to see him move into his new well-deserved role as an executive."

Hundley brings more than 15 years of engineering, product development, web-scale architecture, IT operations and strategy experience to Optify. He launched his first successful software startup, Premier Inc., as a college student in 1997, which was profitable in its first three years and eventually acquired by Albertson Consulting, Inc. in 2002.

He joined Optify in 2010 as VP of Engineering and was appointed VP of Product Development in 2012. Hundley plays a fundamental role in shaping not only Optify product strategy and development, but also in building a culture around engineering excellence to attract some of the industry's top engineers.

"As someone who has watched and helped mold Optify into what it is today, I'm honored and excited to take a larger role in the overall development and vision of not only the product, but the company as well," said Hundley. "Optify has come a long way since I originally joined, and we've got some exciting and innovative developments on the horizon that will further position Optify's digital marketing software as an invaluable resource for marketers."

Prior to Optify, Hundley served as Engineering Director for Visible Technologies, a Bellevue, WA company that produces software to measure and analyze brand perceptions and performance in social media. In his role there he managed a large development team and shared responsibilities as an architect and product owner. He also spent several years as a consultant at Microsoft building tools and processes for the US and Worldwide sales teams.

Hundley has roots in the Midwest and graduated Cum Laude from Minot State University with a BS in Computer Science.

About Optify
Optify delivers an all-in-one marketing suite that is the industry standard for digital marketing agencies. Our complete cloud-based digital marketing platform empowers agencies to easily create and manage multiple lead generation programs, nurture the hottest prospects, prioritize the highest performing programs and streamline reporting of client results -- all from one login. Optify is headquartered near Pioneer Square in the heart of Seattle, Washington. To learn more about Optify, please visit the Optify website or the digital marketing blog.