SOURCE: Options Media Group

Options Media Group

August 07, 2009 18:00 ET

Options Media Announces New Email Communication Product

Options Media's New Product Leverages Company's Core Competencies to Open New Revenue Streams From Current Clients and New Markets

BOCA RATON, FL--(Marketwire - August 7, 2009) - Options Media Group Holdings, Inc. (OTCBB: OPMG), a leading email service provider and digital marketing services company, today announced the development of a brand new customizable email communication product specifically developed for sales force prospecting, national or regional corporate marketing and advertising agency client service.

By utilizing the company's existing ESP (Email Service Provider) Platform and augmenting it with new capabilities, Options Media's engineers were able to develop a product that unlocks new channels that were previously not serviced. The new ESP product allows major corporations, agencies, franchises or regional headquarter offices to utilize our existing ESP platform to create accounts for their individual representatives, locations, franchisees or clients. The system was specifically designed to be an easy to use solution for sales forces in up-selling and cross selling of their products; for companies to use in regional, seasonal or other customized client messaging; and for agencies to use as a value-added service for various clients.

"In essence our business strategy of serving large volume mailers through our ESP platform has not changed," stated Mr. Scott Frohman, CEO, Options Media Group. "What we have done is develop a proprietary method of customizing our existing technology in a manner that makes it available to a large number of smaller mailers who will be able to engage in mass communication under their parent account holding corporation, headquarter office or agency."

Similar in nature to Constant Contact, Exact Target and Cheetah Mail systems, the new Options Media ESP Email Communication product leverages the Company's core competencies to open up new revenue streams from existing ESP, opt-in email and lead generation clients. It also gives the company the chance to introduce its services to large corporations that base their earnings on the productivity of both national and regional sales forces.

"As a full-service, digital, interactive and internet advertising firm, Options Media is renowned for developing exceptional technology strategies that provide clients with competitive advantages in their specialized markets," concluded Mr. Frohman. "Our management and engineering team believe this new product will provide incredible expansion opportunities for our company. We look forward to working with new clients to help them reach their full marketing and sales potential."

About Options Media Group

Options Media Group Holdings, Inc. is an email services provider for on-demand e-mail marketing to create, send, and track professional and permission-based e-mail marketing campaigns. Additionally, Options media provides precision direct marketing solutions including email marketing, SMS/mobile marketing, SMS/keyword marketing, custom lead generation and creative services Options Media provides clients with access to software, hardware, bandwidth, and exclusive domains and IP addresses, as well as the ability to upload and manage subscribers, and review and upload campaigns and track results for a 360-degree full-service customer marketing solution.

Contact Information

  • Investors:
    Alliance Advisors, LLC
    Bryan Kobel
    212-398-2513
    Email Contact