SOURCE: [24]7


July 15, 2014 16:00 ET

Optus Makes Customer Service Brilliant With [24]7's Chat in the Optus Mobile App

SYDNEY, AUSTRALIA--(Marketwired - Jul 15, 2014) - [24]7, the intuitive customer experience company, today announced that Optus, an Australian leader in integrated communications and a wholly-owned subsidiary of SingTel, has deployed [24]7's mobile chat capability in the Optus mobile app, allowing consumers to chat with Optus customer service from a mobile device. Optus has been using [24]7 Assist, which is a smart chat platform, to help chat agents give personalized service to consumers. Consumers have become used to Optus' helpful service through chat on their laptop or desktop PC. Now they can get the same friendly service on their mobile device.

Optus strives to make customer service brilliant and rolling out innovative services based on the latest technology is part of the company's strategy. Optus has been a [24]7 client since 2007, and, through this technology, Optus customers are able to have an omnichannel experience across voice and online channels.

"[24]7 is assisting with our digital transformation," says Rohan Ganeson, Managing Director Consumer Sales, Optus. "Optus is committed to providing a brilliant experience to our customers. The [24]7 solutions help Optus increase customer satisfaction and deliver innovative technology for customer service."

[24]7's customer engagement solutions make it simple for consumers to interact through the web, mobile, chat, social, and phone channels. The solutions include a cloud-based platform that combines predictive analytics and real-time decisioning.

"Optus chose [24]7 as a partner to help improve the experience for its customers and to save them time," said Ananth Siva, [24]7 Managing Director for APAC and EMEA. "Optus provides its customers with an omnichannel experience as they move from channel to channel using different devices along the customer journey. Optus customers can spend less time on transactions with their service provider and more time doing the things they love."

About [24]7
[24]7 makes customer service and sales simple. Our platform and applications use big data and predictive analytics to understand customers and drive better service and sales results for large enterprises. We do this over 2.5 billion times a year for the world's leading companies. [24]7's platform enables an omnichannel interaction experience. We connect customer interactions across an enterprise's web, mobile, chat, social, and phone channels. It's all in real-time and in the cloud. Our solutions drive immediate business results. We increase revenues, reduce service and sales costs, and create more satisfied customers. [24]7 serves the Global 100 market leaders in the Financial Services, Retail, Telecommunications, Technology, and Travel Industries. [24]7 is noted by Forbes as one of America's Most Promising Companies. [24]7 is a trademark of 24/7 Customer, Inc. [24]7 is based in Campbell, California. For more information, visit:

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