SOURCE: Oracle Corporation

Oracle Corporation

September 24, 2013 11:04 ET

Oracle Communications Releases Billing and Social Network Analytics Applications

SAN FRANCISCO, CA--(Marketwired - Sep 24, 2013) - ORACLE OPENWORLD - Oracle (NYSE: ORCL)

News Summary

To continue to improve communications service providers' (CSPs) analytic capabilities, create a more expansive 360-degree customer view and facilitate better decision making, Oracle released Oracle Communications Data Model 11.3.2, providing new billing and social network analytics capabilities, further enabling CSPs to better analyze revenues, customers and customer communities.

News Facts

  • Oracle today announced the release of Oracle Communications Data Model 11.3.2, which enables CSPs to collect, store and analyze detailed data from across a service provider's operation in a single database.
  • CSPs often support hundreds of systems across multiple lines of business, which makes it difficult to consolidate network and customer data. Further, many CSPs currently lack an effective way to transform raw data into actionable knowledge. 
  • A key component of the Oracle Exadata Intelligent Warehouse Solution for Communications, Oracle Communications Data Model is a pre-built data warehouse with a comprehensive database schema that is TM Forum Information Framework (SID) certified. The solution features sophisticated trending and data mining capabilities as well as a wide array of dashboards, all focused specifically on communications industry business challenges.
  • This release of Oracle Communications Data Model extends the product family with two new add-on components, Oracle Communications Billing Analytics -- which offers greater understanding of revenue, customers and billing effectiveness -- and Oracle Communications Social Network Analytics -- which helps identify customer communities and the roles customers play in those communities -- to help generate more expansive, 360-degree views of a CSP's customer base and more accurately predict customer churn, propensity to buy and influence on other customers' choices.

Product Details

  • Based on customer feedback, Oracle released Oracle Communications Data Model 11.3.2 with many new benefits, including:
    • Enhanced retail inventory and point-of-sale (POS) data to better support retail store analytics, and support for clickstream data to support analysis of where consumers click within a web browser or application.
    • Improved dashboards and data mining models to support data inputs from various customer and revenue sources and help CSPs optimize billing processes
    • Integrated analytics with call detail record (CDR) data and enhancements to improve the distinction between pre-paid and post-paid customers, as well as help build more effective viral marketing and churn reduction campaigns.
  • To help accelerate time to deployment, reduce integration costs and risks as well as provide an upgrade path for CSPs, Oracle also released pre-built extract, load and transform (ELT) adapters for Oracle Communications Data Model. Release 11.3.2 includes Oracle Communications Billing and Revenue Management Adapter for Oracle Communications Data Model and the Oracle Communications Network Charging and Control Adapter for Oracle Communications Data Model.

Supporting Quotes

  • "We envisage that the new Oracle Communications Social Network Analytics functionality within Oracle Communications Data Model will help us to leverage improved business intelligence regarding how we can best reduce churn in the extremely competitive EMEA region. We were further impressed that Oracle Communications Data Model provides an off-the-shelf data warehouse framework that easily adapts to our specific needs," said Ajibola Ajia, manager, business intelligence - implementation and integration, Etisalat Nigeria
  • "This latest release of Oracle Communications Data Model, including Oracle Communications Social Network Analytics, is tailored to accelerate the collection and analysis of Big Data and empowers communications service providers to improve their businesses with data-driven insights," said Cetin Ozbutun, senior vice president, data warehousing and big data technologies, Oracle.
  • "The end-to-end customer experience is a key differentiator for CSPs, and rich analytics can help provide the comprehensive, 360-degree view service providers need. Oracle Communications Data Model enables CSPs to achieve that strategic value more rapidly with a fast, easy and predictable implementation that helps reduce risks by virtually eliminating deployment delays and expenses associated with built-from-scratch or proprietary data warehouse solutions," said Bhaskar Gorti, senior vice president and general manager, Oracle Communications.

Supporting Resources

About Oracle Communications
Oracle Communications solutions span the communications industry landscape -- from cross-channel customer experience and business and operational support systems, to network service and session delivery and control solutions -- enabling service providers and enterprises to deliver and monetize innovative digital lifestyle services, build strong customer relationships, and streamline operations. For more information, visit

About Oracle
Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NYSE: ORCL), visit

About Oracle in Industries
Oracle industry solutions leverage the company's best-in-class portfolio of products to address complex business processes relevant to the communications industry, helping speed time to market, reduce costs and gain a competitive edge.

About Oracle OpenWorld
Oracle OpenWorld San Francisco is the most important educational and networking event of the year for Oracle technologists, customers, and partners. This information technology event is dedicated to helping businesses optimize existing systems and understand upcoming technology breakthroughs. The conference, which is expected to draw more than 60,000 attendees from over 145 countries, offers more than 2,500 educational sessions, 400 product demos, exhibitions from 500 partners and customers showcasing applications, middleware, database, server and storage systems, industries, management and infrastructure -- all engineered for innovation. Oracle OpenWorld 2013 is being held September 22-26 at The Moscone Center in San Francisco. For more information, to register, or to watch Oracle OpenWorld keynotes, sessions and more live, please visit Join the Oracle OpenWorld discussion on Twitter, Facebook and the Oracle OpenWorld Blog.

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